oOh!media has signed a multi-year partnership with Nine to deliver exclusive, customised 9News content across its national large format digital Out of Home network. As part of the long-term agreement, 9News will provide more than 50 news updates each day, seven days a week, including content tailored for local markets. 9News headlines will appear across […]
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JOLT, Australia’s digital out-of-home network and fast electric vehicle network, today announced the release of its new, 50kW DC EV charger, offering drivers double the charging speed of existing units and delivering an enhanced advertiser experience. Designed for performance, accessibility, and urban integration, the sleek new charger is built to set a new standard in […]
Digital outdoor media leader QMS, in collaboration with Wavemaker and Made This, have pushed the boundaries of out of home with Australia’s first programmatic high impact 3DOOH campaign, for global beauty brand Garnier. The campaign combined the creative impact of full motion 3DOOH with the flexibility of programmatic trading to elevate Garnier’s latest work. Running […]
Unibail-Rodamco-Westfield (URW) has announced the expansion of Westfield Rise, the company’s in-house media and experiential division, to the US. First established in 2022, Westfield Rise helps brands forge transformative connections with millions of ready-to-spend consumers a year through dynamic media, immersive experiential, Westfield signature events, and strategic integrations. It now encompasses URW’s media and experiential […]
The Australian Out of Home industry has today announced a net media revenue increase of 16.13 per cent for Q1 2025, reporting 334.1 million, up from 287.7 million* for the same period in 2024. OMA CEO Elizabeth McIntyre told us “This result is another clear signal that Out of Home has emerged as a medium […]
In a significant step towards global expansion, Al Arabia Outdoor Advertising has signed a Memorandum of Understanding (with the media vertical of Multiply Group PJSC (ADX: MULTIPLY), the Abu Dhabi-based investment holding company. Mohammad Al-khereiji, the CEO of Arabia Outdoor Advertising told us “Signing this agreement with Multiply Group reflects our continued commitment to scaling […]
UKi Media & Events, the organizer of PTE World (formerly known as Passenger Terminal Expo & Conference), has announced the launch of PTE Asia, a brand-new trade show for the APAC region. Andrzej Smith, show director of PTE World, said “There is a huge amount of airport planning and development taking place in Asia. The […]
COMMB (The Canadian Out-of-Home Marketing and Measurement Bureau) members now have exclusive access to powerful AI-driven sales intelligence tools through a new partnership with Adease Media Intelligence, a leader in advertising data and analytics. This collaboration provides COMMB members with Adease’s Prospecting Tool and Spotlite mobile app – a dynamic combination for uncovering high-value leads, […]
oOh!media has revealed their enhanced approach for advertisers and agencies to connect with Out of Home audiences at scale. Newly announced chief revenue officer, Mark Fairhurst and CEO Cathy O’Connor have embarked on a national tour to share the updates with senior marketers and agency leaders. Cathy O’Connor said “As Australia’s number one Out of […]
JCDecaux Sweden, part of the global JCDecaux network, has announced the launch of its programmatic digital out-of-home (prDOOH) offering, solidifying Stockholm’s position as a premier programmatic advertising hub in Scandinavia. The partnership with VIOOH, the leading premium global digital out of home supply-side platform, opens up unparalleled programmatic access to high-impact advertising spaces in the […]
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