DailyDOOH

LIVE BOARD, INC. and OOH TRACE, an independent platform for real-time, Poof-of-Posting/Proof-of-Play verification of outdoor advertising creative campaigns, developed by Carlos Viladevall, ex. CEO, Posterscope Spain, has successfully completed a system trial to enhance the reliability and transparency of DOOH advertising. As the demand for accountability in digital and DOOH advertising grows, advertisers and agencies […]

JOLT, Australia’s digital-out-of-home and electric vehicle charging network, has announced the appointment of seasoned sales leader Carin Lee-Skelton as its new General Manager of Regional Sales, ANZ, as it continues to build on strong client and network growth across both the Australian and New Zealand markets. In her new role, Carin will be responsible for […]

Motio Limited (ASX:MXO) this week announced that it will enhance its focus on the core Media business and reduce debt following the signing of binding Heads of Agreement to sell Spawtz Pty Ltd to a consortium of Motio staff members currently managing the Spawtz software business. Under the Agreement, Motio will be given a long […]

Officeworks is expanding its retail media offering with the addition of digital screens in 170 of its stores nationally, enhancing customers’ in-store experiences and expanding its media offering for brand partners. The roll out follows a successful trial in key stores and builds on Officeworks’ successful retail media offering which already offers the opportunity for […]

Digital outdoor media leader QMS tells us that it is proud once again to play a central role in the promotion of the world-renowned Sydney Gay and Lesbian Mardi Gras Festival, as the City of Sydney transforms into a vibrant celebration of love, diversity, inclusion and self-expression. Across its world-class City of Sydney digital street […]

Petbarn this week announced the launch of a dedicated retail media network giving brand partners exclusive access to premium pet parents through the high-impact pet media platform ‘PetAds’. Loved by pet parents everywhere, Petbarn has partnered with reo, powered by oOh!media, to connect brands with its 2.9 million loyal customers across the retail media ecosystem, […]

Now in its third year COMMB (the Canadian Out-of-Home Marketing and Measurement Bureau) will once again shine a spotlight on the most inspiring and impactful Out-of-Home campaigns in 2024 at the Canadian Out-of-Home Awards which will take place on May 15 in Toronto. The Awards recognize outstanding achievements in Out-of-Home advertising, including: ● Creative Excellence: […]

The expansion of leading digital outdoor company QMS’ Sydney network has taken a significant step forward, with QMS officially taking on nine of Transport for NSW’s highly prized digital out of home assets in Sydney this year. The new partnership with Transport for NSW covers high traffic locations in Cremorne on Military Road, Crows Nest […]

In the competitive world of Out-of-Home (OOH) advertising, Revolution360 has just set a new benchmark in Australia with its latest collaboration with M&M’S, EssenceMediacom and T&Pm. The campaign, unveiled on Swan Street in Richmond, is not just Australia’s longest street poster, it’s a creative statement that takes over the urban landscape, stretching a staggering 95.45 […]

The Outdoor Media Association (OMA) has announced the launch of the 2024 OMA Creative Awards, a new annual programme celebrating the best of Out of Home (OOH) advertising creativity. This year’s Grand Prix-winning creative team (of two) will be awarded a trip to the prestigious 2025 Cannes Lions Festival of Creativity in June, including return […]