Author Archive

JOLT #EV Partners w/ @PolestarCars

Monday, December 11th, 2023

Tristan Cotterill

JOLT, JOLT, Australia’s third party verified, sustainable digital-out-of-home and electric vehicle charging network, has partnered with Polestar, the Swedish electric performance car brand, to launch an integrated, customer insight-led campaign. It celebrates Polestar drivers’ ‘Electric Living’ on the road, whilst debunking ‘range anxiety’ – the common barrier to electric vehicle (EV) ownership, through a dynamic, […]

Lisa Green Joins oOh!media

Friday, December 8th, 2023

Tristan Cotterill

oOh!media has appointed former ASX Group head of human resources, Lisa Green, as chief people and culture officer. Experienced in leading business transformation initiatives at times of significant growth, Green will head delivery of oOh!’s strategy across its 900 strong team, including key responsibility for oOh!’s values and DEI objectives. With over 25 years in […]

oOh!media Unveils 51 Large Format Digital Sites

Sunday, December 3rd, 2023

Tristan Cotterill

oOh!media continues to rapidly expand its large format digital network, launching seven new sites at premium locations across major arterials in Sydney, Melbourne and Brisbane. The latest large format digitals include another premium site in the exclusive Sydney suburb of Mosman. Positioned at the gateway of the lower north shore on Military Road, the high […]

Q3 2023 @OMA_Australia Creative Collection Results

Thursday, November 30th, 2023

Tristan Cotterill

The Outdoor Media Association (OMA) has tannounced the winners of the Quarter Three Creative Collection competition for 2023. OMA members submitted 31 entries, including campaigns by JCDecaux, oOh!media, QMS, Scentre Group Brandspace, Cartology, TorchMedia, goa and Val Morgan Outdoor (VMO). Guest judges: Abigail Holmes, Head of Client Strategy & Campaign Solutions, JCDecaux Christine Le Maitre, […]

JOLT #EV In-App Advertising Solution

Thursday, November 30th, 2023

Tristan Cotterill

JOLT, Australia’s third party verified, sustainable digital-out-of-home and electric vehicle charging network, this week announced the launch of a first-to-market product that enables brands to further engage with high value audiences with its new in-app advertising solution. The first of its kind in Australia’s media industry, we are told that this solution provides an unparalleled […]

JOLT #EV Expands in Sydney

Monday, November 27th, 2023

Tristan Cotterill

Electric vehicle drivers in Greater Sydney will now have access to more free 7kWh, fast streetside charging stations, as JOLT and Transport for NSW this week launched the first in a series of new charging sites with integrated digital advertising screens. This significant expansion of JOLT’s digital out-of-home network provides brands with further opportunity to […]

JCDecaux New Zealand Launches Nurture Program

Friday, November 24th, 2023

Tristan Cotterill

Leading Out-of-Home media company JCDecaux New Zealand has launched its Nurture program in the local market. The program provides start-ups and emerging businesses with visibility and awareness in cities across New Zealand through the impact of Out-of-Home media, backed by tailored campaign support and marketing services. JCDecaux Nurture kicks off with a collaboration with New […]

MicroLED Displays @IDTechEx Webinar

Friday, November 24th, 2023

Tristan Cotterill

Dr Xiaoxi He, Research Director at IDTechEx and author of IDTechEx’s report ‘Micro-LED Displays 2024-2034: Technology, Commercialization, Opportunity, Market and Players‘ report which explores various angles of Micro-LED displays will be presenting a free-to-attend webinar on the topic on Thursday 30 November 2023. This webinar will include: MicroLED technologies and manufacturing processes Values and challenges […]

LYNX Africa Celebrates G.O.A.T. Status

Wednesday, November 22nd, 2023

Tristan Cotterill

In a fun and cheeky collaboration, oOh!’s creative and innovation hub, POLY, has partnered with PHD and Lynx to launch an innovative marketing campaign celebrating Lynx Africa as the ‘Greatest of All Time’ in the world of men’s deodorant fragrances. The artwork features giant 2D G.O.A.T. lettering extensions with gold metallic spangleys – in a […]

COLES 360 Continues Momentum w/ @Broadsign

Tuesday, November 21st, 2023

Tristan Cotterill

In Australia Coles 360 is accelerating its product capabilities, announcing a new partnership with out-of-home adtech provider Broadsign. Paul Brooks, General Manager of Coles 360 said, “We’re determined to provide unique, impactful, and measurable omni-channel media solutions and these partnerships allow us to do just that. The Broadsign Platform provides the ideal solution to power […]