Ben Milne has joined billups as Chief Executive Officer for the Asia-Pacific region. Ben is a career-long OOH advertising veteran, who most recently led the global OOH division for dentsu. At billups he will lead operations and business development initiatives across APAC, a region which has become a key driver of billups’ global growth. He […]
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JOLT has partnered with Vistar to further power their advertising operations. We are told that the expanded partnership enhances JOLT’s advertising operations across Australia, New Zealand, the UK and Canada, which will now be managed and operated using Vistar’s suite of enterprise software. This includes Vistar’s Ad Server, content management system (CMS) and supply-side platform […]
Leading digital outdoor media company QMS this released an update on the key categories taking advantage of its innovative partnership with Samba TV, the leading provider of TV technology for audience data and omniscreen measurement. QMS Strategic Sales Director, Adrian Venditti, told us “By strategically adding DOOH to under or over-exposed TV viewership postcodes, we […]
This Thursday October 10, 2024 VIOOH are holding their State of The Nation Australia breakfast event. It is not too late to join them for a panel filled with insightful discussions and the latest updates on Programmatic DOOH and AdTECH in general. It takes place at the Yallamundi Rooms, Sydney Opera House, Bennelong Point, Sydney […]
Claudia Valderrama has joined billups as Global Chief Operating Officer. Claudia formerly the Global Chief Financial Officer at Wieden+Kennedy, brings to billups an extensive operational expertise and deep understanding of the rapidly developing global advertising landscape. As COO, she will oversee worldwide operational strategy including accounting, finance, IT, and people operations with a critical focus […]
Bravo Media has collaborated with Artcrush, an international digital art gallery from Belgium which will bring vibrant digital arts to the DigitalAds network of MTR East Rail Line and Tuen Ma Line in Hong Kong. Starting October 3, 2024 a series of international digital art pieces provided by Artcrush are showcased across 40 pairs of […]
The Australian Outdoor Media Association (OMA) has announced two new members, Wildstone and Manboom, highlighting continued growth and commitment to unifying the Out of Home industry. The addition of Wildstone and Manboom brings the total number of asset owner members to four, further representing the OMA’s ability to represent a diverse range of stakeholders. CEO […]
JCDecaux has officially opened submissions for the second annual Programmatic Campaign of the Year Award (see last year here). This award, the first of its kind in Australia, is designed to celebrate brands that are at the forefront of strategic, creative, and innovative programmatic digital Out-of-Home campaigns. “This award aims to drive the industry’s adoption […]
oOh!media has launched Australia’s largest ever #3DOOH campaign, with ANZ Falcon taking flight in an unprecedented nationwide multi-format digital execution. Running across more than 2,100 full motion digital oOh! screens in five environments – Retail, Rail, Fly, Office, and Study – it marks the first time any advertiser has delivered a mass reach, scalable 3D […]
Leading digital outdoor media company QMS tells us that the results of its global-first research on the role human attention plays in out of home environments will be unveiled at SXSW Sydney 2024. The ground-breaking research has been two years in the making and has been conducted by audience measurement company, Amplified Intelligence. It has […]
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