The inaugural Canadian Out-of-home Marketing and Measurement Bureau (COMMB) Awards gala takes place May 25, 2023. Amanda Dorenberg, President of COMMB told us “It is with great enthusiasm we announce the Canadian Out-of-Home Awards. In prior years, COMMB hosted industry celebrations with more of a traditional lens, considering programmatic and digital OOH was only just […]
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oOh!media has appointed both Hivestack and Vistar Media as Supply-Side Platform (SSP) partners ahead of the launch of its new programmatically traded inventory. Emma Hegg, group director – platforms, oOh! told us “Hivestack and Vistar Media’s capabilities in programmatic technology will further complement how clients engage with us now and into the future. As OOH […]
Chris Eyres has joined oOh!media to lead sales in Western Australia. Chris has worked across major media companies for more than 25 years and joins from SBS where for the past six years as WA sales manager he managed commercial relationships across TV, digital and radio. He also spent more than two years at Bauer […]
For the fifth year in a row, the Out of Home Advertising Association of America (OAAA) has joined forces with EARTHDAY.ORG to launch a national out of home campaign for Earth Day to help broaden, educate, and activate the environmental movement. The theme ‘Invest in our Planet’ continues for a second year in a row, with a […]
oOh!media has launched its inaugural Reconciliation Action Plan (RAP) signifying a commitment to strengthen awareness of and relationships with First Nations people and drive meaningful reconciliation action across the business. Cathy O’Connor, CEO, oOh! old us “oOh!’s Reflect RAP lays the foundations of our company’s commitment to listening and learning and in turn, gives us […]
The Australian Outdoor Media Association (OMA) announced an increase of 11.8 per cent on net media revenue for Q1 2023, reporting $259.4 million, up from $232.1 million* for the same quarter in 2022. Digital OOH (DOOH) revenue accounts for 67.6 per cent of total net media revenue year-to-date, an increase over the recorded 57.6 per […]
It is with great sadness that we report the death of Amit Sarkar who passed away recently at the tender age of 50. As Media Growth reported “The Indian OOH industry has lost a person of eminent experience”. Amit had worked as Business Head – South & East Regions, Clear Channel, General Manager, Posterscope India, […]
Australian Football League (AFL) fans can proudly show off the colours of their favourite teams by directly taking over oOh!’s digital Out of Home broadcast screens in real-time, as part of an Australian-first interactive experience developed in collaboration with the AFL and oOh!’s creative and innovation hub, POLY. To celebrate the 2023 AFL Premiership season, […]
Leading Out-of-Home media company JCDecaux is growing its airport portfolio after winning a competitive tender for Adelaide (AAL) and Parafield Airports. The company has been appointed exclusive advertising partner of all in-terminal and roadside opportunities, across both airport precincts. This tender win comes off the back of JCDecaux’s recent competitive tender win for Perth Airport […]
The Canadian Out-of-Home Awards has solidified their panel of accomplished industry moguls, from big brands to creative and media agencies. These astute professionals consist of marketing CMOs, Presidents and VPs, and their experience provides a multitude of perspectives while considering the award-worthy campaigns submitted. “When reflecting on potential judges, our awards committee wanted to ensure […]
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