DailyDOOH

New Zealand based Out-of-home company Go Media has been certified to provide its customers with enhanced campaign delivery analytics via third-party verification technology provider OIS. Offering enhanced verification using its suite of technologies that enable buyers to track delivery of classic, digital, and programmatically traded campaigns, OIS centralises all formats into a single platform.

New Zealand based LUMO Digital Outdoor has continued its investment in OOH audience measurement with the announcement of its latest partnership with global outdoor analytics platform Quividi, which we are told will take reporting accountability to new levels for New Zealand’s Digital Out-of-Home sector. In a regional first, this partnership will use roadside-based cameras to […]

New research has found that consumers across the world are still concerned about using public touchscreens due to fears of germ transmission. Some are even changing their behaviour to avoid using them altogether in public venues. This week Ultraleap, the natural user interface company, released the results of a global consumer survey that was conducted […]

oOh!media has announced an exclusive multi-year partnership with News Corp Australia which will deliver innovative and customized content experiences for audiences across oOh!’s national digital Out of Home network. News Corp mastheads including news.com.au, The Australian, the Herald Sun and The Daily Telegraph will produce bespoke, localized and contextually relevant breaking and general interest news, […]

oOh!media has expanded its digital network in Melbourne and Geelong by adding four large format digitals to its portfolio. As part of an ongoing program of investment to digitise its Out of Home network, oOh! has built a new double-sided supersite in Nunawading, further bolstering coverage in the eastern suburbs of Melbourne. Located on the […]

MiQ APAC CEO Jason Scott and MiQ Solutions Consultant Belinda Cooper, from leading global programmatic activation partner MiQ, will address the ‘Big Picture Programmatic Future’ in a keynote address at the upcoming AdTECH: OOH – Sydney Conference on Wednesday August 17th. The AdTECH: OOH Conference returns to Sydney for the fourth consecutive year, as a […]

This week Out of Home signs across Australia will profile missing people in a campaign for National Missing Persons Week (NMPW) which runs from Sunday 31 July to Saturday 6 August. This campaign marks the 14th year in NSW and eighth year nationally of the partnership between the Outdoor Media Association (OMA) with the Australian […]

Ahead of the AdTECH: OOH – Sydney Conference being held Wednesday August 17, 2022, the day’s conference chair Seedooh’s CRO Joe Copley sat down with Gai le Roy, CEO, iab Australia and Ben Allman, Sales Director – ANZ, Broadsign & co-Chair iab DOOH Working Group. Here they give us a sneak peak at the 2022 […]

oOh!media has won the City of Wanneroo, located in Perth’s northern suburbs, in a long-term partnership that will deliver new Out of Home amenities for commuters and enhanced opportunities for advertisers to connect with audiences. oOh! was awarded the contract following a tender and have installed 38 new bus shelters, with more digital assets soon […]

JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announced that it has signed a 15-year contract to extend the advertising operations of lines 1 to 13 of the Shanghai Metro as well as 5 new lines (lines 14 to 18). This contract, awarded following a tender, will be managed by a […]