DailyDOOH

The Indian Outdoor Advertising Association (IOAA) is the national body of Outdoor Media owners in the country. They’ve just unveiled a new logo (as above). You can and should follow them on twitter here @IOAAIndiOutdoor.

Hivestack, the world’s leading, independent programmatic digital out of home (DOOH) adtech company has announced the first cross-border programmatic DOOH campaign from North Asia into the USA via Open Exchange through the Hivestack DSP. Hoon Lee, VP Demand & Supply, Hivestack Korea told us “We are excited to launch the campaign with COM2US in the […]

David Boisvert has joined VENDO Media as their Business Development Consultant in the province of Quebec for their Outdoor and Indoor networks. He brings 20+ years of media sales experience in the Quebec market and will be responsible for all ad agencies and clients. Joe Kispal, VP Sales VENDO Media told us “As VENDO Media’s […]

The Australian Out of Home (OOH) industry this week announced an increase of 14.8% on net media revenue for Q2 2022, reporting $249.5 million, up from $217.3 million for the same quarter in 2021. Digital OOH (DOOH) revenue accounts for 62.4 per cent of total net media revenue year-to-date, an increase over the recorded 58.3 […]

Leading digital outdoor media company QMS this week announced that it has joined forces with audience measurement company Amplified Intelligence to conduct, what they descrive, as the first out of home attention study of its kind in the world. The results of the groundbreaking study will be released later this year. The partnership will see […]

POLY, the (new) creative and content innovation hub from oOh!media, this week announced the leadership team who will work alongside advertisers and agencies to push Out of Home’s creative boundaries. Launched back in May, POLY works with marketing and agency partners to develop and enhance campaign ideas and content solutions that demand consumers’ attention when […]

oOh!media and Infoxchange have announced a community partnership to help drive awareness of Ask Izzy – a mobile website that supports vulnerable members of the community. Ask Izzy connects people across Australia with a meal, financial assistance, mental health counselling, shelter, family violence support and more. During the pandemic, Ask Izzy has seen a significant […]

FCB and UM New Zealand have partnered with Seedooh for the verification of Out of Home campaigns. The announcement follows a six month period over which the Seedooh Platform was proven to improve clients’ confidence in DOOH – whilst significantly increasing the efficiency of campaign monitoring, delivery, reporting and remediation of any issues. Seedooh’s market-leading […]

oOh!media has expanded its large format locations in Brisbane with the launch of a new digital supersite in Chermside and securing key assets within the Queensland Rail portfolio, further extending its Out of Home leadership position in the sunshine state. As part of its ongoing capital investment program, oOh! has boosted its large format portfolio […]

Hivestack has announced an extension to its partnership with Asiaray Media Group Limited (HKSE Stock Code: 1993) to include (mainland) China. The partnership is already active in Hong Kong SAR and Singapore. Vincent Lam, Chairman, CEO and Founder, Asia Media Group Limited said “We are excited to extend our partnership with Hivestack, the industry pioneer […]