DailyDOOH

Melanie Lindquist and Chadi Farhat have joined Talon as they open new offices in Dubai and Singapore. They are both tasked with accelerating OOH growth in these key regions; ensuring clients realise the full potential of their OOH investment through Talon’s proprietary technology platforms and award winning creative innovation. Barry Cupples, Talon Group CEO told […]

The Australian Out of Home (OOH) industry this week announced an increase of 25.5 per cent on net media revenue for Q1 2022, reporting $228.1 million, up from $181.7 million for the same quarter in 2021. Digital OOH (DOOH) revenue accounts for 60.8 per cent of total net media revenue year-to-date, an increase over the […]

News in that JCDecaux will remain as the exclusive street furniture provider for North Sydney Council after winning an expanded tender that significantly increases its digital presence in one of Sydney’s most affluent locations. Steve O’Connor, CEO of JCDecaux, told us “Retaining the North Sydney contract is another triumphant win for JCDecaux following our recent […]

Havas Group announced today the acquisition of Search Laboratory, an award-winning integrated digital agency dedicated to searching for the truth in data, with offices in Leeds, London, Austin and New York. Search Laboratory will be integrated into Havas Media Group, reporting into the UK business as a core part of its offering alongside Havas Media, […]

Hivestack this week announced the promotion of Kira LeBlanc to Global CMO. She joined Hivestack back in early 2021 when the company announced its global expansion. Kira will transition into her new role as CMO, effective April 1, 2022, where she will continue to lead the team responsible for the Company’s global marketing across all […]

Civic Outdoor and Helio are the latest companies to join the Outdoor Media Association of Australia with Civic Outdoor also joining MOVE (Measurement of Outdoor Visibility and Exposure). MOVE is the Australian Out of Home industry’s audience measurement system and has launched several innovations this year; introducing an accurate measurement for digital campaigns and a […]

Hivestack today announced a partnership with KanBan Culture, a privately owned programmatic digital out of home media owner in Taiwan. Through this new partnership, KanBan Culture’s DOOH inventory will be integrated into the Hivestack Supply Side Platform (SSP) allowing buyers to activate it programmatically for the first time in the Taiwanese market.

Havas has announced the acquisition of Front Networks, an award-winning independent creative agency focusing on social and digital marketing in China. Front Networks will integrate into the Havas Creative network. We are told that its expertise in timely and effective digital storytelling, creating engaging digital content and channel mapping, as well as its enterprise philosophy […]

LUMO Digital Outdoor and Doohly have partnered in the development of a new, independent CMS solution that we are told will help streamline the entire direct and programmatic DOOH buying experience. Doohly is an Australian DOOH #AdTECH startup that launched in 2020, has paired with New Zealand’s LUMO to deploy a purpose-built content management system […]

Hivestack, the world’s leading, independent, programmatic digital out of home (DOOH) ad tech company today announced a partnership with SparkX Marketing, a Chinese cross-border MarTech company. SparkX will leverage Hivestack’s DSP to bring global automation and performance measurement to its clients’ campaigns in DOOH for the first time. Aileen Ku, General Manager China, Hivestack told […]