DailyDOOH

QMS’ strategic focus on expanding its digital footprint in Sydney continues, with the announcement of four new premium digital billboards on some of Sydney’s busiest road networks. QMS CEO, John O’Neill said, “Our business has been built on delivering premium digital large format billboards in Australia’s best locations and we are excited to see the next […]

Vast Billboards is one of New Zealand’s youngest Out-of-Home companies, offering a dynamic network of billboards throughout the country in prime advertising locations. Tom Richter, Seedooh Founder and CEO told us “We’re really pleased to welcome Vast to our portfolio of Seedooh verified publishers. We believe that best-practice, third-party verification should be a hygiene factor […]

JCDecaux in Australia and New Zealand has partnered with IPSOS to create a new customer feedback program called JCDecaux VOICE. Max Eburne, Chief Commercial Officer, JCDecaux,told us “JCDecaux VOICE has been developed to ultimately improve the customer experience in the long-term. It delivers regular, ongoing customer feedback, at key points throughout the JCDecaux campaign journey, […]

Adomni was founded in 2015 with the mindset that innovative technology powered by intelligent people could transform the oldest advertising medium on the planet. Now seven years later, their team is expanding like never before. In 2021 alone, their team quadrupled in size, including UK industry veteran Harjit Badesha who joined in the newly-crafted leadership […]

In Turkey Dooh.ist has partnered with Adform making programmatic purchasing possible on the T5 Alibeyköy Cep Bus Terminal tram line in Istanbul. Adform Platform Solutions Manager Lütfü Koçoğlu said “We are happy to have achieved another goal within the scope of our vision to activate the automation of media purchasing and programmatic purchasing in all […]

The Australian Out of Home industry today announced an increase of 24 per cent on net media revenue for 2021, reporting $812.7 million, up from $655.2 million* for 2020. Q4 2021 saw an increase of 13.3 per cent on net media revenue year-on-year, posting $247.6 million, up from $218.6 million* for quarter four 2020. Digital […]

Over the next four weeks, Out of Home signs across Australia will feature a healthy eating campaign, Better than you remember, donated by the members of the Outdoor Media Association (OMA), and delivered in partnership with Health and Wellbeing Queensland and Nutrition Australia. This pro bono campaign, developed by Health and Wellbeing Queensland is the […]

QMS this week announced that it has signed all eight launch partners for its new, premium City of Sydney digital street furniture network. The partners include Australian streaming service Stan; global beverage company Diageo; worldwide luxury products group LVMH Moët Hennessy Louis Vuitton; radio, digital and television media company SCA; global integrated payments company American […]

Launched this week as part of the Australian Outdoor Media Association’s suite of innovations is this latest upgrade to their industry’s audience measurement system MOVE (Measurement of Outdoor Visibility and Exposure). CEO of the OMA and MOVE, Charmaine Moldrich told us “The Media Federation of Australia’s committee, the Outdoor Futures Council, have worked very closely […]

One of the key challenges that marketers face is proving the effectiveness of their advertising and the channels they are using.   In a New Zealand first, Out of Home Media Association Aotearoa (OOHMAA) has partnered with Analytic Partners to specifically look at New Zealand’s media market and the role Out of Home plays and […]