JCDecaux Australia has promoted John Harris to the national leadership role of General Manager, Sales, as incumbent Oliver Newton departs the Australian business after 11 years. Max Eburne, JCDecaux’s Chief Commercial Officer, said. “At JCDecaux we nurture our people throughout their career journeys to offer them opportunities, so I am delighted to promote John into […]
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Juggernaut Billboards has announced the divestiture of 11 out-of-home advertising assets in Northern Arizona to American Outdoor Advertising. The purchase adds to American Outdoor Advertising’s holdings, which include major markets in California, Arizona, and Nevada. Drachman M&A Co. represented seller Juggernaut Billboards in the transaction. Terms of the deal were not disclosed.
oOh!media has strengthened its partnership with WA property group Hawaiian, signing a new agreement to install Out of Home media assets into its shopping centres, while also rolling out more digital panels nationwide via ongoing investment in its retail portfolio. Noel Cook, oOh!media’s Chief Commercial & Operations Officer, said “We are building a very productive […]
he Out of Home Media Association Aotearoa (OOHMAA) has reported an increase of 10 percent on industry revenue during the third quarter of 2021, reporting $25.5 million (up from $23.3 million for the same period in 2020). The positive result comes despite the challenges posed by New Zealand’s most prolonged Covid-19 restrictions to date, with […]
Hivestack, the world’s leading full stack programmatic DOOH platform has announced a partnership with MiQ, the leading global programmatic media partner for marketers and agencies and global experts in data science, analytics and programmatic trading. Jason Furlano, SVP commercial, MiQ Canada said “In what has been a challenging year for most marketers, the out of […]
Movie Theatres Welcome Back Crowds w/ Touchless Technology
Thursday, October 14th, 2021CEN, the fully integrated DOOH movie theatre network, have installed 10 touchless interactive advertising kiosks, powered by Ultraleap, ready for movie theatres to welcome back customers. The touchless kiosks will run standard display advertising and touchless interactive content harmoniously. The installations include Ultraleap’s hand tracking and the world’s only mid-air haptics which will engage and immerse moviegoers. The touchless kiosks […]
Outsmart, the trade body for the UK Out of Home advertising industry, and the IPA’s outdoor specialists have announced the publication of OOH Playout Reporting Standards. Justin Cochrane, Chair of Outsmart, told us “These new standards further enhance the trust and accountability of Out of Home, giving brands even more confidence to embrace the medium.” […]
We were never expecting that many events during New York Digital Signage Week (October 11-15, 2021) to be sold out or perhaps even close to capacity but organisers of events that week and indeed ourselves have been pleasantly surprised. Here is the rest of the ticket availability:- The sale of VIP Passes is now closed […]
Hivestack, the world’s largest, independent, programmatic digital out of home #AdTECH company has opened up its Ad Server to work with multiple SSP/Exchanges with the introduction of a new, unified auction framework that optimizes publisher yield across various sources. A recent article ‘Google Still Dominates Advertiser Perceptions SSP Report, But The Field Has Toughened‘ illustrated […]
InSite Street Media has announced that it is expanding its transit bench offering in Los Angeles. The installation program is well underway and InSite Street Media expects the addition of at least 200 benches by end of this year with an expected total addition of ~800 benches by the end of 2022. Keith D. Thompson, […]
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