DailyDOOH

Coming off a record-breaking year for out of home advertising, the Out of Home Advertising Association of America (OAAA) is sharpening its focus on long-term growth, operational excellence, and deeper member value. As part of this strategy, OAAA announced today that Greg Ald is joining the organization as SVP, Revenue, Growth, and Membership, a newly […]

Perion Network Ltd. (NASDAQ and TASE: PERI) announced this week preliminary financial results for the first quarter ended March 31, 2025. Perion expects to report revenue of approximately $88 million, adjusted EBITDA of approximately $1.5 million and adjusted EBITDA to Contribution ex-TAC of approximately 4% for Q1 2025. These preliminary results reflect a strong start […]

A new study from Vistar Media in partnership with consumer research leader MFour, reveals that retail media ads are not only welcomed by consumers but also have a significant influence on shopping behavior and brand consideration. Sean Cheyney, Head of Retail Media at Vistar Media told us “We wanted to understand how consumers truly feel […]

The Canadian Out-of-Home Marketing and Measurement Bureau (COMMB) has restructured their Data and Measurement Team in preparation for the launch of the industry’s new Outdoor Measurement in May, which will then be followed by a series of data and methodology upgrades spanning 2025 and 2026. The restructure sees Rodney Bisnath promoted to Head of Research […]

Digichief, a leader in content solutions, has announced the launch of the Digichief Mercury Content Platform, a cutting-edge tool designed to empower users to create, customize, and manage dynamic content with ease. This intuitive platform allows users to choose from a library of offerings, make design choices, curate to topics of interest, and output into […]

Global, the Media & Entertainment group, has launched its new eight-year advertising contract with Transport for London (TfL) by announcing the biggest transformation of the London Underground’s advertising estate in its history. Revealed at a show-stopping launch event at London’s Outernet yesterday, Global set out its vision for making the TfL network ‘The Greatest Show […]

The Canadian Out-of-Home Awards are two weeks away but there is still time for you to gather your teams, invite your clients, and grab your tickets (COMMB members should inquire about discounts) for Thursday May 15, 2025 | 2:00 PM – 7:00 PM | Arcadian Court. With 44% more entries than last year, most likely […]

Digital Signage Summit Europe will be a three-day learning and networking event taking place at the end of this month at the Hilton Munich Airport May 21–23 2025. It provides an opportunity to explore the critical issues, technologies, and trends shaping the industry and here’s an exclusive preview of what’s to come at the industry’s […]

JCDecaux has just announced that JCDecaux Play+, its exclusive programmatic digital out-of-home (DOOH) solution, is now live regionally in the Middle East. This cutting- edge offering is available across key markets, including Dubai, Abu Dhabi, Kingdom of Saudi Arabia, Bahrain, Qatar, and soon Oman. This innovative offering positions the GCC Region as easily accessible from […]

IFS, a leading enterprise cloud and Industrial AI software provider, has just set a Guinness World Record for ‘longest static indoor billboard’ at Chicago O’Hare International Airport (ORD). Oliver Pilgerstorfer, Chief Marketing Officer at IFS, said: “This World Record is a powerful symbol of the momentum IFS has built, our approach of doing things differently, […]