Archive for the 'DailyDOOH Update' Category

#CES2025 First-Of-Its-Kind Keynote at @SphereVegas

Monday, October 28th, 2024

Adrian J Cotterill, Editor-in-Chief

Once again the CEO of Delta Ed Bastian will keynote #CES2025 BUT this year he will be on stage at Sphere. The plan is that this ‘next-generation entertainment medium that is redefining live experiences’ will be where Ed will take the audience on an immersive journey highlighting Delta’s vision for using technology to enrich human […]

4yousee Acquired By Eletromidia

Monday, October 28th, 2024

Adrian J Cotterill, Editor-in-Chief

4yousee, founded back in 2006, the leading CMS provider in Brazil’s digital signage market, serving retailers, QSR operators, and gas stations has been acquired by Brazil’s largest DooH media owner, Eletromidia. 4yousee is LATAM’s largest digital signage CMS and analytics platform and has 40,000+ installed touchpoints. Eletromidia, previously 4yousee’s main customer, has now taken control […]

@AcuityBrands Acquires @QSYS_AVC

Monday, October 28th, 2024

Adrian J Cotterill, Editor-in-Chief

Acuity Brands, Inc. (NYSE: AYI), a market-leading industrial technology company, has reached a definitive agreement to acquire QSC, LLC for a purchase price of USD 1.215 billion, or USD 1.1 billion net of approximately USD 100 million in present value of expected tax benefits. The net purchase price represents approximately 14 times QSC’s estimated EBITDA […]

Four New Starters At @75MediaLtd

Friday, October 25th, 2024

Adrian J Cotterill, Editor-in-Chief

UK roadside media owner, 75Media continues to expand with four new hires to its National tewam. Joining as National and International Account Directors, the new starters will be responsible for driving growth for clients, creating long-lasting partnerships and providing creative solutions for high-impact outdoor campaigns. 75Media, which has its headquarters in Leeds, recently became number […]

Two New Hires For OA Collective

Friday, October 25th, 2024

Tristan Cotterill

OA Collective, Australia’s fastest growing out-of-home advertising business has appointed Patrick Healey as NSW Sales Director to lead the team’s sales efforts, and Sharon Riley as Agency Sales Manager, further strengthening its growing NSW Sales team. Grant Kirkby, Co-founder of OA Collective told us “NSW is a critical growth market for OA Collective as we […]

Mike Donaldson Joins Outdoorlink International

Friday, October 25th, 2024

Adrian J Cotterill, Editor-in-Chief

Billboard Planet’s Mike Donaldson has joined Outdoorlink as the Managing Director of its newest division, Outdoorlink International. Mike has over 20 years of experience across 10 countries and an extensive background in out-of-home advertising with companies such as Colite Outdoor, JCDecaux, Top Media Group, and most recently with BillboardPlanet.

Sean Cheyney Joins Vistar Media

Friday, October 25th, 2024

Adrian J Cotterill, Editor-in-Chief

Sean Cheyney has joined Vistar Media as the company’s Head of Retail Media. In this newly created global role, he will lead Vistar’s retail media strategy, integrating the company’s industry-leading OOH solutions into the retail media ecosystem to enhance value for retailers, agency partners and brands. Vistar wants to bridge the gap between digital retail […]

Kym Frank Joins Fox Corporation

Friday, October 25th, 2024

Adrian J Cotterill, Editor-in-Chief

Former Motionworks exec and GEOPATH CEO Kym Frank has joined Fox Corporation as SVP, Research and Data, Ad Sales. Under the FOX banner, they produce and distribute content through some of the world’s leading and most valued brands, including: FOX News Media, FOX Sports, FOX Entertainment, FOX Television Stations and Tubi Media Group.

The Great Barrier Reef In #3DOOH Across Dual Screens

Thursday, October 24th, 2024

Tristan Cotterill

Garnier is making waves as the first brand to leverage oOh!media’s dual screens enabled with 3D full-motion for its latest campaign, transforming the Martin Place Retail precinct into the Great Barrier Reef. Conceptualised and created by oOh!’s in-house creative team, POLY, the #3DOOH campaign brings the beauty and fragility of the reef’s coral ecosystem to […]

The @DPAAGlobal Releases Industry Anthem

Thursday, October 24th, 2024

Adrian J Cotterill, Editor-in-Chief

Music made a big apprearance not once but twice last week during #OOHNYC with Vertical Impression releasing a 10-track mixtape entitled ‘Out of Home and Into My Heart’ aimed at extolling the unique virtues of the oldest advertising medium in the world BEFORE the DPAA Video Everywhere Summit and now we have this DOOH OOH […]