Best Buy Studios is the place where innovation and imagination join forces. Best Buy have built a specialty 70,000 square-foot space to help their partners, including those through Best Buy Ads, develop bespoke content that showcases how technology can benefit their customer’s lives. “When we looked deeper at how we’re showing up for our customers, […]
Archive for the 'DailyDOOH Update' Category
Praevar Corporation has launched a new family of innovative, sustainable signage solutions called ePoster. Featuring a 32-inch E Ink Spectra 6 display, the ePaper digital signage solution is engineered for indoor advertising and retail environments. Designed as a smart replacement for traditional paper posters, the ePoster combines vibrant, full-colour displays with impressively low power consumption, […]
Adrian J Cotterill, Editor-in-Chief
Place Exchange, a leading independent SSP for programmatic out-of-home media, has announced its integration with Best Buy Canada, enabling advertisers to programmatically access thousands of premium digital screens strategically placed throughout hundreds of Canadian stores. For the first time, advertisers can tap into the power of Best Buy Canada’s in-store retail media network, Best Buy […]
Adrian J Cotterill, Editor-in-Chief
Mesmerize, an MJH Life Sciences brand and a leader in patient education at the point of care, this week announced a new partnership with Good Neighbor Pharmacy, national franchise for independent pharmacies powered by Cencora. “Good Neighbor Pharmacy members are positioned in their local communities in a way that allows them to understand the unique […]
Adrian J Cotterill, Editor-in-Chief
BackLite Media, the leading out-of-home advertising company in the UAE has announced a partnership with VIOOH, marking VIOOH’s first entry into the Middle East. VIOOH seamlessly connects buyers and sellers in the DOOH space, offering a streamlined programmatic advertising experience and through this partnership, advertisers worldwide will be able to access BackLite Media’s premium inventory […]
Sodaclick, a leader in digital content and conversational voice #AI technology, and Pioneer Group have announced a partnership where they aim to transform drive-thru and kiosk ordering experiences by introducing advanced conversational voice AI assistants, setting a new benchmark for customer interactions across the UK market and beyond. We are told that the collaboration will […]
Adrian J Cotterill, Editor-in-Chief
Propaganda Brand Consultancy has delivered a powerful Above-the-Line (ATL) campaign for GenM, Home of the MTick and Menopause Partner for Brands. Running throughout this October World Menopause Awareness Month, the campaign inspires and empowers women to thrive through their menopause journey by bringing attention to GenM’s game-changing MTick – the universal shopping symbol that signposts […]
Last week during #OOHNYC, Crestron Electronics unveiled its new flagship experience center in New York City. Located at 200 Lexington Avenue in the world-class New York Design Center, the Crestron Experience Center is a state-of-the-art, immersive environment where visitors can experience the full potential of Crestron’s innovative solutions firsthand.
oOh!media continues to build on its strategic expansion in Western Australia, launching a new large-format, double-sided billboard along Ocean Reef Road in the northern Perth suburb of Wangara. This high-traffic location in the City of Wanneroo, offers brands a prime opportunity to engage with audiences traveling from the Coast to the Swan Valley, at scale. […]
Moove Media Pte Ltd., ComfortDelGro’s outdoor advertising arm, is trialing taxi top advertising in Singapore for a six-month period. The Land Transport Authority (LTA) has approved for 50 vehicles to be on the road during the trial, it said in a statement. Moove Media’s new taxi top smart digital billboards will be able to display […]
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