DailyDOOH

Wildstone has announced its first sale and leaseback agreement in Australia, having entered into an agreement to fund two new digital spectacular sites in Melbourne’s outer suburbs for billboard media provider Alliance Outdoor Media Group. The agreement is the first signed by Wildstone since it entered Australia’s OOH market in May, appointing industry veteran Noel […]

TransUnion (NYSE: TRU) has used #OOHNYC to announce a partnership between its marketing solutions business, TruAudience and AdQuick. Julie Clark, SVP, Media & Entertainment, at TransUnion told us “As the media ecosystem becomes increasingly fragmented, marketers must maximize their targeted audience reach with optimal frequency, and OOH is an underutilized channel in achieving those goals. […]

On the 14 October 2024 Improper Agency and Clear Channel UK launched ‘Educate Yourself’, a UK nationwide campaign raising awareness of menopause and its diverse signs and symptoms. Menopause is a serious and life changing transition that is estimated to effect 30% of women in the UK at any one time. Research found 93% of […]

‘Out of Home and Into My Heart’ is a 10-track love letter to the out-of-home advertising industry, aimed at extolling the unique virtues of the oldest advertising medium in the world. Released in time for Out Of Home New York and the DPAA Global Summit, this tongue-in-cheek yet undeniably catchy set of songs ranges from […]

This week Sony Professional Display Solutions is once again in New York during #OOHNYC and are holding their in-person AV Tech Expo event Tuesday October 15 and Wednesday October 16. However in addition, they have a special edition of their Tech Tuesday webinar which takes place at 13:00 on Tuesday October 15th which will be […]

Place Exchange, the leading independent SSP for programmatic out-of-home media, announced the expansion of its proprietary PerView measurement solution to Canada. PerView delivers up-to-date, deterministic reach, frequency, and hourly impression measurement for buyers and sellers of OOH media that can be applied across static and digital OOH displays, regardless of whether they are transacted programmatically […]

Marketreach, the marketing authority on commercial mail, has launched its latest B2B advertising campaign, ‘Totally Mailed It’. The campaign is a creative and bold call to arms featuring well-known and influential leaders from across marketing including Rory Sutherland, Vice-Chairman of Ogilvy UK and Nishma Patel Robb, CEO & Founder of The Glittersphere and former Google […]

Chris Jones has joined Elonex as Managing Director. He joins Elonex after an impressive 29-year tenure at Global Media, where he held several senior leadership roles and played a pivotal part in driving the organisation’s growth and transformation. Throughout his distinguished career at Global Media, he demonstrated a strong ability to lead diverse teams, scale […]

The Australian Out of Home industry has extended its growth trend with solid results in Q3 The Outdoor Media Association is the peak industry body that represents Australia’s outdoor media display companies and production facilities has announced an increase of 10.06 per cent net media revenue for Q3 2024, reporting $315 million, up from $286.2 […]

Ben Milne has joined billups as Chief Executive Officer for the Asia-Pacific region. Ben is a career-long OOH advertising veteran, who most recently led the global OOH division for dentsu. At billups he will lead operations and business development initiatives across APAC, a region which has become a key driver of billups’ global growth. He […]