Archive for the 'DailyDOOH Update' Category

Canada Gets @PlaceExchange’s PerView Measurement Solution

Sunday, October 13th, 2024

Adrian J Cotterill, Editor-in-Chief

Place Exchange, the leading independent SSP for programmatic out-of-home media, announced the expansion of its proprietary PerView measurement solution to Canada. PerView delivers up-to-date, deterministic reach, frequency, and hourly impression measurement for buyers and sellers of OOH media that can be applied across static and digital OOH displays, regardless of whether they are transacted programmatically […]

Totally Mailed It

Friday, October 11th, 2024

Adrian J Cotterill, Editor-in-Chief

Marketreach, the marketing authority on commercial mail, has launched its latest B2B advertising campaign, ‘Totally Mailed It’. The campaign is a creative and bold call to arms featuring well-known and influential leaders from across marketing including Rory Sutherland, Vice-Chairman of Ogilvy UK and Nishma Patel Robb, CEO & Founder of The Glittersphere and former Google […]

Chris Jones Joins Elonex as Managing Director

Friday, October 11th, 2024

Adrian J Cotterill, Editor-in-Chief

Chris Jones has joined Elonex as Managing Director. He joins Elonex after an impressive 29-year tenure at Global Media, where he held several senior leadership roles and played a pivotal part in driving the organisation’s growth and transformation. Throughout his distinguished career at Global Media, he demonstrated a strong ability to lead diverse teams, scale […]

Solid Q3 #OOH Growth Says @OMA_Australia

Friday, October 11th, 2024

Tristan Cotterill

The Australian Out of Home industry has extended its growth trend with solid results in Q3 The Outdoor Media Association is the peak industry body that represents Australia’s outdoor media display companies and production facilities has announced an increase of 10.06 per cent net media revenue for Q3 2024, reporting $315 million, up from $286.2 […]

Ben Milne Joins @billups

Friday, October 11th, 2024

Tristan Cotterill

Ben Milne has joined billups as Chief Executive Officer for the Asia-Pacific region. Ben is a career-long OOH advertising veteran, who most recently led the global OOH division for dentsu. At billups he will lead operations and business development initiatives across APAC, a region which has become a key driver of billups’ global growth. He […]

Lots Of New @GoVisionXP Hires

Friday, October 11th, 2024

Andrew Neale

GoVision LLC, a premier provider of large-scale LED video displays, this week announced several important new hires and promotions at its national headquarters. Key additions to the team include: Kollin Padon, Director, Project Management – Fixed Installation – Padon brings nearly a decade of experience in the electrical field, most recently at Power Design. He became […]

Registrations Coming Fast @DPAAglobal Global Summit

Thursday, October 10th, 2024

Adrian J Cotterill, Editor-in-Chief

With top brands such as Mastercard, Colgate Palmolive, GM, Danone, Amika and major agencies; GroupM, Rapport, WPP, Kinesso, Wavemaker, plus Steve Kornacki from NBC on the elections and musical numbers from Back To The Future The Musical we are told registrations for the DPAA October 15 Global Summit at Pier 60/Chelsea Piers during Out of […]

JOLT Partners w/ @VistarMedia

Wednesday, October 9th, 2024

Tristan Cotterill

JOLT has partnered with Vistar to further power their advertising operations. We are told that the expanded partnership enhances JOLT’s advertising operations across Australia, New Zealand, the UK and Canada, which will now be managed and operated using Vistar’s suite of enterprise software. This includes Vistar’s Ad Server, content management system (CMS) and supply-side platform […]

Eco Design Index Launched By @JCDecauxGlobal

Wednesday, October 9th, 2024

Andrew Neale

JCDecaux SE (Euronext Paris: DEC), the number one outdoor advertising company worldwide, is strengthening its eco-design approach, announcing the launch of Eco Design Index, an educational tool for evaluating and communicating the environmental performance of its furniture. The Eco Design Index is a tool for measuring the environmental performance of JCDecaux products, marking a new […]

New @SpotziCom Smart Precision Platform

Wednesday, October 9th, 2024

Andrew Neale

Over the past year, Spotzi developers have hid themselves away to focus on one mission: completely rebuilding Spotzi from the ground up. The result is a brand new geomarketing platform that lets users quickly discover the best locations for targeting one’s ideal customers—just by asking the right questions. We are told that this new version […]