DailyDOOH

oOh!media says that it will bring the excitement of next year’s Australian Open (Sunday January 12 2025 – Sunday January 26 2025) to more people than ever before and in innovative new ways, creating landmark moments for tennis fans and brands alike. oOh! is offering advertisers deeper brand integration opportunities by blending their creative with […]

If you have been luckily enough to be invited to one of the DPAA exclusive, invite only dinners on the first evening of #OOHNYC then you would have been sharing bread (and wine) with the likes of Jeff’s half brother, namely Mark Bezos, space tourist, a volunteer fire fighter, and former advertising executive; well known […]

The Out of Home Advertising Association of America (OAAA) has announced the launch of its latest awareness campaign aimed at increasing consideration for Programmatic Out of Home advertising. The campaign, centered around AdExchanger’s Programmatic I/O event at the Marriott Marquis Times Square from September 22-25, seeks to showcase the unmatched flexibility, scalability, and targeting capabilities […]

It appears that in the UK the festive season starts early on Spotify with streamers, so we are told, turning up the festive tracks as early as September. “We’re thrilled to launch Spotify Advertising’s first-ever OOH campaign in the UK to educate marketers around how the festive season starts early on the platform,” said Ed […]

e23, a leading Travel Retail Marketing company, and Quividi, the pioneer and leader in AI and Computer-Vision based platforms for real-time audience measurement and shopper engagement for Digital Out-of-home and In-Store Retail Media, have entered into a strategic partnership. We are told that this collaboration aims to enhance audience and shopper engagement measurement within duty-free […]

DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the Omnichannel mix has announced that Back To The Future The Musical will perform at the Video Everywhere Summit on October 15 at Pier 60 in Chelsea Piers. For more information on the DPAA Global Summit […]

Since 2000, The Out of Home Advertising Association of America (OAAA) has celebrated innovative out of home campaigns through the annual OOH Media Plan Awards, highlighting the critical importance of media planning in creating impactful and successful OOH strategies. The 2024 jury features eight distinguished leaders from advertising, media, marketing, and branding, all of whom […]

Sam Dale, Senior Technology Analyst at IDTechEx and author of IDTechEx’s latest report ‘Haptics 2025-2035: Technologies, Markets, Players‘ will be presenting a free-to-attend webinar on the topic on Thursday 17 October 2024. The ‘Good Vibrations: The Future of the Haptics Market’ webinar will include:- Overview of the major haptic actuator technology choices Exploration of haptics technology […]

OA Collective, one of Australia’s fastest growing out-of-home advertising businesses has partnered with Habitat Channel, Australia’s first residential tower digital screen advertising network. Grant Kirkby, Co-Founder of OA Collective told us “We are thrilled to collaborate with Habitat Channel to complement our premium large-format billboard network offering across the country. This partnership enables us to […]

September is Hispanic Heritage Month, and to celebrate, Clear Channel Outdoor is turning the spotlight on the cultural, economic and socio-political contributions Hispanic Americans have made to advance their nation and the world. The National Archives selected ‘Pioneers of Change: Shaping the Future Together’ as the 2024 theme for Hispanic Heritage Month. As Clear Channel […]