The capabilities of haptic feedback technologies have grown far beyond adding rumble to game controllers or silent notifications to cellphones. IDTechEx’s new report ‘Haptics 2025-2035: Technologies, Markets, Playerspredicts the market for haptics technologies to reach US$7.1B by 2035, representing a CAGR of 4.4% from 2024 to 2035. This is expected to be chiefly driven by […]
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Adrian J Cotterill, Editor-in-Chief
JCDecaux UK, in partnership with Helpbnk and Westfield has launched an innovative competition to support the next generation of business owners. Open to UK entrepreneurs aged 18-27, the competition invites Gen Z business leaders to harness the power of digital Out-of Home advertising to build brand fame on the public screen. Running from September 17th […]
Leading digital outdoor media company QMS today announced the appointment of Meaghan Scurr (nee Spencer) to the new role of Group Business Director, City of Sydney, effective immediately. Reporting to QMS City of Sydney General Manager, Olivia Gotch, Meaghan will lead the sales team of specialist account managers and coordinators focused on servicing all NSW […]
JOLT, Australia’s home-grown, sustainable digital out-of-home media and EV charging network, is continuing its impressive global expansion, announcing the launch of its innovative digital out-of-home and EV charger network in Toronto, Canada. The first out-of-home screens have been unveiled in Toronto with plans to roll out a further 5,000 locations across Canada in partnership with […]
Adrian J Cotterill, Editor-in-Chief
Mazda Australia is reinvigorating its iconic ‘Zoom Zoom’ brand proposition with a high impact Out of Home campaign at Sydney’s newly launched Martin Place Retail precinct. As the flagship activation of a broader national rollout, Mazda’s takeover leverages oOh!’s 10 digital screens, spanning both large and small formats, designed to capture attention in one of […]
Adrian J Cotterill, Editor-in-Chief
In what we are told is a bold move to redefine the future of robotics and advertising, Kiwibot, a leader in autonomous robotic solutions, and Nickelytics, a cutting-edge adtech firm specializing in mobile and outdoor advertising, have announced a strategic deal. This alliance aims to dominate the evolving landscape of mobile advertising, creating unprecedented value […]
Adrian J Cotterill, Editor-in-Chief
Mesmerize, an MJH Life Sciences brand, and a leader in patient education at the point of care, has announced a new partnership with K-VA-T Food Stores, Inc., the parent company for Food City. With 157 retail locations, Food City operates full-service grocery stores and pharmacies in Kentucky, Virginia, Tennessee, Georgia, and Alabama. The partnership includes […]
Adrian J Cotterill, Editor-in-Chief
Clear Channel Outdoor (NYSE: CCO), one of the world’s largest Out-of-Home media providers, this week announced that it has teamed up with Circana, a leading advisor on the complexity of consumer behavior, to deliver comprehensive lift measurement for OOH via Clear Channel Outdoor’s RADAR® suite of solutions. Through this new partnership, consumer packaged goods (CPG) […]
Airtame, a global leader in wireless screen sharing, digital signage, and video conferencing solutions, has announced the launch of Virtual Airtame. This new software platform brings Airtame’s powerful features to third-party Windows and Android-powered displays, enabling organizations to enhance their meeting rooms, classrooms, and common spaces without additional hardware. In today’s hybrid work environment, organizations […]
Adrian J Cotterill, Editor-in-Chief
The Out of Home Advertising Association of America (OAAA) has announced that entries are now open for The 83rd Annual OBIE Awards, one of the industry’s most prestigious honors celebrating creative excellence in out of home (OOH) advertising. The OBIE Awards highlight the best OOH campaigns that capture attention, engage audiences, and push the boundaries […]
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