DailyDOOH

JOLT, Australia’s sustainable digital out-of-home media and EV charging network, this week announced the launch of Spark Intelligence, which is described as an industry-first data platform designed to revolutionise the way out-of-home media is planned, traded and reported on. The new platform harnesses advanced audience analytics fused with JOLT’s first-party data to enable an impressions-based […]

Veridooh has announced a partnership with Place Exchange, a leading global Programmatic OOH Supply-Side-Platform (SSP) which will see Veridooh’s SmartCreative verification technology available to all programmatic OOH buyers leveraging Place Exchange’s SSP globally. Veridooh co-founder Mo Moubayed said “Brands and Media Agencies are demanding true independent verification as standard on their programmatic out of home […]

Global, the Media & Entertainment Group, has won the advertising contract for Network Rail’s roadside outdoor estate, a vast portfolio including advertising sites in high-profile city locations, following a competitive pitch. Hamish Kiernan, Commercial Director at Network Rail Property, said “We’re pleased to continue our relationship with Global for a further seven years. We’re looking […]

Leading digital outdoor media company QMS has announces it is partnering with SXSW Sydney 2024, the week-long ‘festival of festivals’, for the second year running. This year, QMS is the presenting partner of SXSW Sydney’s Advertising and Marketing track. Geared towards agencies and organisations that want to strengthen connections with their communities and clients, this […]

75Media, has acquired 595 new classic 48-sheet roadside billboards, ratcheting its total estate from 580 to 1,175 and cementing its position as the number two market leader for large format roadside billboard sites in the UK. This strategic acquisition not only strengthens 75Media’s growing market dominance, but also reinforces its commitment to classic paper billboards […]

Global, the Media & Entertainment group, has launched a star-studded ad campaign for Capital Breakfast with Jordan North, Chris Stark, and Siân Welby. As part of the campaign, a brand-new TV ad will premiered this week on ITV1 and ITVX, All4, and Sky featuring some of the world’s biggest hit music artists including Sabrina Carpenter, […]

This week VIOOH launched a range of intelligent programmatic OOH planning enhancements within the VIOOH Trading Manager platform. As OOH continues to grow and briefs become more specific, we are told that this new map-based planning capability will provide interactive campaign visualisations showing real-time availability, giving media owners the option to layer audience affinity and […]

Global creative and media agency Trouble Maker has today launched an integrated campaign for mobile network operator iD Mobile, tapping into one of the most talked about days in the football calendar – Transfer Deadline Day. The campaign celebrates exciting star transfers including Kane, Grealish, Watkins and Kelly on giant digital OOH screens at London’s […]

The Belgian postal service, Bpost Group has acquired the French third-party logistics company Staci, and its digital signage agency Pixel Inspiration. Pixel Inspiration, perhaps the best digital signage in Europe was itself acquired by Staci back in 2018. Pixel Inspiration tells us that it manages 30,000+ digital signage displays worldwide and has just over 100 […]

Sad news reaches us that former Mereo exec David Giudici has passed away. He was diagnosed with oesophagus cancer back in 2021 and bravely fought through two rounds of chemotherapy. David was born and raised in Morocco but lived and worked latterly in Paris, France. He was an excellent multi-lingual conference speaker, always great company, […]