Archive for the 'DailyDOOH Update' Category

KEVANI Partners w/ @VIOOH

Tuesday, August 13th, 2024

Adrian J Cotterill, Editor-in-Chief

LA based KEVANI, Inc. has announced a partnership with VIOOH, a leading premium global digital out-of-home supply-side platform. “We are excited to partner with VIOOH, providing our agency partners with an additional platform to seamlessly integrate their latest campaigns on our world-class assets,” said Kevin Bartanian, CEO of KEVANI. “This collaboration enhances our ability to […]

Loop Media Delisted From NYSE American

Tuesday, August 13th, 2024

Adrian J Cotterill, Editor-in-Chief

Back in May 2024 we wrote ‘Loop Media In Trouble, Reshuffles Board, Lays Off Staff’ but sadly it gets worse for the LA based Loop Media (NYSE American: LPTV) company., as after announcing disastrous 2024 fiscal third quarter earnings, to add insult to injury it has now been delisted from the Exchange NYSE American LLC. […]

Register Now @YourOAAA ’s 2024 Safety Seminar

Monday, August 12th, 2024

Andrew Neale

Registration for the OAAA’s 2024 Safety Seminar is now open. Presented in partnership with Formetco, the event will take place on October 1-2, 2024, in Duluth, Georgia, at Formetco’s Corporate Facility. OAAA’s 2024 Safety Seminar will provide attendees with crucial insights into the latest safety protocols, industry standards, and compliance requirements. The seminar will feature […]

New Tool to Measure Carbon Emissions in #OOH Ads

Monday, August 12th, 2024

Adrian J Cotterill, Editor-in-Chief

Cedara, a carbon intelligence platform, has introduced a new tool designed to measure carbon emissions in out-of-home advertising. This tool is claimed to be the first to measure both traditional and digital OOH advertising according to the latest standards from the Global Alliance for Responsible Media (GARM) and Ad Net Zero, offering enhanced transparency in […]

oOh!media Adds 35 Shopping Centres

Sunday, August 11th, 2024

Tristan Cotterill

oOh!media has announced the addition of 12 new shopping centres across Australia to its expanding retail media portfolio. The company also announced that it has acquired Blue Tongue Outdoor, further strengthening its presence with 23 more retail centres in Adelaide. The 12 new oOh! retail centres, located across every Australian mainland state are prime destinations […]

Mitch Cook & Amber Burbidge Join Wildstone in Australia

Friday, August 9th, 2024

Tristan Cotterill

Wildstone has made two significant hires in its recently launched venture, which is headed up by Noel Cook, appointed Managing Director in May. Wildstone has now added Mitch Cook as its Commercial Director for Australia and Amber Burbidge as a Commercial Executive. Both previously worked for oOh!media. Mitch’s 18 years in the industry have been […]

Nathan Moon Joins the Alliance

Friday, August 9th, 2024

Tristan Cotterill

The Alliance has announced the upcoming appointment of Nathan Moon, to the newly created role of National Partnership & Revenue Director. With the Alliance now firmly established as a national supplier of Large Format and with their recent exponential growth set to continue across national, suburban and regional locations, there was a clear priority to […]

H1 2024 Programmatic #OOH Trends Report

Thursday, August 8th, 2024

Adrian J Cotterill, Editor-in-Chief

Place Exchange have just released their H1 2024 Programmatic OOH Trends Report. Some key takeaways from the report include: – Outdoor (including billboards and street furniture) remained the largest venue category, with 60% of spend, followed by Retail at 13%, Transit at 9%, and Entertainment at 8%. Overall, the number of programmatic OOH screens increased […]

Freeosk Integrates w/ @PlaceExchange

Thursday, August 8th, 2024

Adrian J Cotterill, Editor-in-Chief

Freeosk has announced integration with Place Exchange, a leading supply platform for programmatic out-of-home media, which will offer advertisers access to in-store, experiential retail media inventory for the first time. Marketers can now seamlessly activate messaging on Freeosk’s unique discovery kiosks that go beyond impressions to provide immersive shopper engagement. Initial in-store inventory will be […]

QMS Celebrates Paris 2024 Paralympic Games

Wednesday, August 7th, 2024

Tristan Cotterill

As the closing ceremony of the Paris 2024 Olympic Games draws closer, leading digital outdoor media company QMS and some of Australia’s biggest brands are shifting their support to the Australian Paralympics team at the Paris 2024 Paralympic Games. The Paris 2024 Paralympic Games will run from 28 August to 8 September and could be […]