DailyDOOH

MOOHA, the Moving OOH marketing organization has released the first ever landscape to help brands and agencies better navigate the media owners, formats, and measurement capabilities within the Moving OOH industry. Approaching its one year anniversary, the Moving OOH Association has already developed an industry newsletter, hosted a number of in person and online meetings […]

Intersection, an experience-driven out-of-home media and technology company has announced a partnership with Lyft, to manage advertising sales at over 1,800 Citi Bike station locations across New York City. “We’re thrilled to partner with Lyft and add Citi Bike stations to our NYC portfolio,” said Chris Grosso, Intersection’s CEO. “This partnership solidifies Intersection as the […]

Route is now looking for a new CEO with news in this week that Denise Turner has joined the IPA as its new Media Research Director. Denise joined Route from Newsworks, where she was director of research and insight in July 2022. In her new role she will lead the TouchPoints project and also be […]

The name ‘Hivestack’ has been with our industry for just over seven years, what was then Ayuda[x] Inc. rebranded itself as Hivestack Inc. at DMEXCO 2017 in September that year. However following their acquisition 12 months ago by Perion Network Ltd. (NASDAQ and TASE: PERI) news is in that ‘Hivestack is Now Perion’ as they […]

Perion Network Ltd. (NASDAQ & TASE: PERI), a leader in advanced technology solving for the complexities of modern advertising, announced this week the appointment of Stephen Yap as the Company’s new Chief Revenue Officer. As a 17-year veteran of Google, he was responsible for developing, launching, and commercializing Google’s platforms business and led its sales […]

VIOOH, a leading premium global digital out of home supply-side platform has announced Ludovic Menard as its new Chief Product Officer (CPO). Ludovic returns to VIOOH after almost three years, succeeding former CPO Jon Block, who left the business at the end of 2024 after nearly five years in the role. Ludovic will be responsible […]

LED Studio has acquired Viavisual establishing a new regional headquarters in Freiburg, Germany. Michiel Hettinga, director of DACH, LED Studio, commented: “Having worked closely with LED Studio on numerous projects, I have always been impressed by the company’s relentless innovation, uncompromising quality and customer-first ethos. As part of the LED Studio team, we’re setting a […]

ZetaDisplay has signed an exclusive framework agreement with Ruter, the public transport authority for Oslo, to deliver a comprehensive digital signage upgrade across the region’s transit network. Following a competitive tender process, ZetaDisplay won the contract to provide a full turnkey solution through an initial five-year plan to modernize real-time passenger information displays at 370 […]

The Place Exchange Programmatic OOH Trends Report for H2 2024 provides a snapshot of select US programmatic OOH spending patterns within the Place Exchange platform, analyzing delivery across billions of programmatic OOH impressions. Select takeaways from the report are below.  In H2 2024, the top three programmatic OOH advertising categories in our data were Food/Drink, […]

The expansion of leading digital outdoor company QMS’ Sydney network has taken a significant step forward, with QMS officially taking on nine of Transport for NSW’s highly prized digital out of home assets in Sydney this year. The new partnership with Transport for NSW covers high traffic locations in Cremorne on Military Road, Crows Nest […]