Wildstone, the leading owner of outdoor media infrastructure across the UK and Europe, has unveiled a unique Concorde-inspired digital billboard at the heart of North Bristol’s world-leading aerospace, engineering and technology business cluster. Located on the A38, the new DM6 (Digital Mega 6-sheet) double-sided monopole structure, named Bristol Approach Tower, has a wing-shaped design inspired […]
Archive for the 'DailyDOOH Update' Category
Adrian J Cotterill, Editor-in-Chief
Worldcom OOH has announced the achievement of BIPOC (Black, Indigenous, and People of Color) and DEI (Diversity, Equity, and Inclusion) Workplace certifications. We are told that these certifications highlight the company’s commitment to fostering an inclusive and diverse work environment, not only within the organization but also in its impact on the communities it serves. […]
Adrian J Cotterill, Editor-in-Chief
The latest white paper from Placer.ai, the most advanced #locationanalytics platform for anyone with a stake in the physical world, explores the brick-and-mortar potential of Costco’s and Wawa’s new retail media networks. The report ‘Advantages of New Players in the Retail Media Space’ details… Key advantages Costco and Wawa bring to the retail media table. […]
In what is described as a ‘significant move’ to curb light pollution, Melbourne City Council is considering a proposal to turn off large digital billboards at night. The aim they say is to mitigate ‘adverse health and environmental impacts associated with light pollution’. No surprise perhaps then that the council is led by Greens Councillor […]
Williams AV has announced the acquisition of TeachLogic, which specializes in sound reinforcement solutions for K-12 classrooms. TeachLogic’s products complement Williams AV’s assistive communication portfolio and mission to empower connections and create inclusive spaces. For 30 years, TeachLogic has been addressing a critical barrier to learning: poor room acoustics. Serving the U.S. education market, their […]
Adrian J Cotterill, Editor-in-Chief
ChargePoint (NYSE:CHPT) and LG Electronics (LG) have formed a strategic partnership to leverage their respective strengths for future innovations in EV charging. The first output of this relationship will be commercial charging solutions that encompass ChargePoint’s industry-leading charger management software and LG’s advanced EV charging hardware, with deliveries expected to begin later this summer. “LG […]
Leading digital outdoor media company QMS has announced that Woolworths is the newest partner to sign on to its Paris 2024 Digital Screen Network for the Olympic and Paralympic Games. Woolworths joins Allianz, Stan, Toyota Australia and Patties Food Group as partners in the innovative digital out of home (DOOH) network that is presenting Olympic […]
Mercedes-Benz High-Power Charging and Starbucks have announced a strategic collaboration to electrify over 100 Starbucks stores across the USA. Andrew Cornelia, President and CEO of Mercedes-Benz High-Power Charging said “The collaboration between two leading brands like Mercedes-Benz and Starbucks will uplift the charging experience for all EV drivers. Together, we seek to infuse delight into […]
Adrian J Cotterill, Editor-in-Chief
DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media and its growing role in the Omnichannel mix, has unveiled its newest study on the state of the marketplace. The “DPAA 2024 Omnichannel Decision-Makers Study” was conducted by Advertiser Perceptions, the leader in providing research-based strategic market intelligence to the complex […]
Adrian J Cotterill, Editor-in-Chief
Thanks to Screenfeed – The Digital Content Store, between now and July 26, a live countdown will build anticipation ahead of the 2024 Summer Olympics, officially the Games of the XXXIII Olympiad and officially branded as Paris 2024. Once the games begin, you will be able to keep audiences returning to screens with increasing medal […]
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