Archive for the 'DailyDOOH Update' Category

Edge1 Partnership with @Alchemy__Media

Tuesday, July 16th, 2024

Adrian J Cotterill, Editor-in-Chief

Edge1 has announced a partnership with Alchemy Media, headquartered in LA, California. Alchemy Media started back in 1969 and is one of the oldest and renowned as a global leader in the wildposting formats and for its expansive network of static and digital OOH media assets across the USA. From the iconic streets of Hollywood […]

Chicago Bus and Shelter @intersection_co Advertising

Tuesday, July 16th, 2024

Adrian J Cotterill, Editor-in-Chief

Intersection has been awarded an exclusive contract with Pace to sell bus and shelter advertising across suburban Chicagoland. Intersection previously served as Pace’s exclusive advertising contractor from 2008 to 2020. The new contract commenced on June 5, 2024. “We are thrilled to reunite with our partners at Pace,” said Scott Goldsmith, President & COO at […]

Madrid @DenevaDS DigiTaxi Rollout

Tuesday, July 16th, 2024

Adrian J Cotterill, Editor-in-Chief

In Madrid Gran Pantalla, together with Screensor Tech, claim to be pioneering the digitalization of urban transport with DigiTaxi, an advertising medium that implements digital screens with ads inside their taxi fleet. Equipped with the versatile DENEVA software, the press release says that “these devices are revolutionizing user experience by offering segmented and geolocated advertising […]

#IoT Sensors Point Out Stores That Neglect Promo Displays

Monday, July 15th, 2024

Adrian J Cotterill, Editor-in-Chief

Whether it’s a pharmacy, a supermarket, or a clothier, when you walk into a retail store in the U.S., you are sure to encounter a flashy promotional display featuring products from a specific brand. It’s a marketing strategy that’s been proved to be highly effective at boosting sales. Brands carefully plan display campaigns, signing contracts […]

UK @LimitedSpaceOOH Doubles Digital Screen Network

Monday, July 15th, 2024

Adrian J Cotterill, Editor-in-Chief

UK based Limited Space has secured a number of new contracts, adding 70 full-motion screens to their national digital portfolio, including prime shopping centre locations such as Festival Place, East Kilbride, Thistles, Princes Quay, Eastgate, Market Place Bolton and Liberty Romford. The collection of contracts doubles Limited Space’s digital screen network and provides an additional […]

New Homeland Stores Retail Media Network

Monday, July 15th, 2024

Adrian J Cotterill, Editor-in-Chief

Oklahoma-based supermarket chain Homeland Stores is joing forces with Quad/Graphics Inc. (NYSE: QUAD), a global marketing experience company for the ongoing roll-out of an in-store retail media network. Quad’s In-Store Connect will be at 15 Homeland banner stores this year, by adding another regional grocer to its In-Store Connect roster, Quad is continuing to build […]

How To Do AV Sustainability (And Responsibly)

Monday, July 15th, 2024

Andrew Neale

This Wednesday 17th July 2024, the AVIXA Women’s Council is bringing everyone together for a live event supported by PPDS – Philips Professional Displays at the Flux Innovation Lounge, Greenwich Design District in London. “For PPDS, sustainability in AV has always been top of mind and part of our key global strategy in the way […]

Nick Parker Becomes New @VIOOH Chair

Monday, July 15th, 2024

Andrew Neale

VIOOH has announced that after five years of service as non-executive Chair of VIOOH, Spencer Berwin, a former Co-CEO of JCDecaux UK will be stepping down from his position as non-executive Chair and member of the Board of VIOOH. Nick Parker has been appointed as Board member and non-executive Chair of VIOOH, effective from 2nd […]

Australian #OOH Sees Continued Growth in Q2

Monday, July 15th, 2024

Tristan Cotterill

The Australian Out of Home industry has announced an increase of 6.7 per cent on net media revenue for Q2 2024, reporting $305.4 million, up from $286.2 million* for the same quarter in 2023. OMA CEO Elizabeth McIntyre told us “The ongoing growth of the Out-of-Home (OOH) industry at 6.7 per cent net revenue in […]

Bruce Jones Joins @WildstoneUK

Friday, July 12th, 2024

Adrian J Cotterill, Editor-in-Chief

Bruce Jones has joined Wildstone as new General Counsel to help drive international growth Bruce joins Wildstone with over 30 years’ experience as a lawyer in private practice, having specialised in corporate and commercial work in London, Bangkok and Singapore. Since 2021, he has combined private practice with work as a consultant through Linklaters LLP, […]