DailyDOOH

Next week Deliveroo will likely announce the launch of an out-of-home advertising platform in the form of digital screens fitted to a new fleet of electric scooters. We understand that the London-listed takeaway food service has signed an agreement with Ad-MOTO to provide commercial messages on 200 e-scooters in central London. Devesh Mishra, Deliveroo’s chief […]

i3-Technologies, a leading innovator in interactive technology solutions has announced the acquisition of CTOUCH, a prominent developer of sustainable touchscreen technologies. We are told that this strategic acquisition is set to enhance i3-Technologies’ product offerings and market reach, solidifying its position as a global leader in the interactive technology and collaboration solutions industry. The acquisition […]

Wallboard has announced the acquisition of Keywest Technology and Unified Brand, which we are told is a key move in Wallboard’s strategy to expand its market presence and integrate skilled professionals to boost growth and innovation. Rod Roberson, CEO of Wallboard, told us “These acquisitions represent a major step towards becoming a market leader. By […]

What do the bus shelters at Barking station, Seven Sisters Station, Wood Green, Ealing Town Hall and Bexleyheath Market Place in London all have in common? Well, it seems tha they are among the bus shelters that could deliver the most attention for brands in London. JCDecaux and Lumen Research have unveiled new ‘Attention! London […]

PLAYipp, a leading Digital Signage SaaS company in Sweden, backed by software growth investor Monterro has acquisired Databeat, a Digital Signage Software provider based in Norway. We are told that this strategic partnership marks a milestone in PLAYipp’s growth mission, enhancing their capacity to deliver superior solutions and services to their partners and customers in […]

Carvertise is introducing Branded Chauffeur, a new high-end transportation service that delivers clients’ VIPs to and from conferences and events in luxury wrapped vehicles showcasing their logos and marketing messages. Carvertise CEO Mac Macleod told us “We’re taking experiential marketing at conferences and trade shows to a whole new level. Our clients’ VIPs aren’t just […]

Royal Holloway lecturer Dr Tim Summers teamed up with Dr William Ayers (University of Central Florida) to organize the first conference on theme park music and sound, titled ‘All Ears: Music and Sound in and Beyond Disney Theme Parks‘. The conference took place June 20-21 2024 at the University of Central Florida, in Orlando, right […]

With nearly 60%* of all online purchases made when people are out and about, OOH has become a crucial channel for brands aiming to drive on-the-go purchases. Current data however does not clearly illustrate the extent to which OOH media investment impacts retail spend. To address this, GroupM partnered with the Centre for Economics and […]

oOh!media has released new research on the key drivers of Out of Home effectiveness, supported by data from global marketing measurement firm Analytic Partners. The study shows the growing impact of OOH advertising when used consistently and at scale to drive return on investment (ROI), highlighting the significant gains for brands investing in OOH as […]

Global Media and Entertainment have just introduced their latest premium outdoor offering, The Landmark @ London Bridge. Joining the iconic local landscape that includes the Shard, Borough Market, and Southwark Cathedral, the 100m2 digital screen is unmissable to the thousands of Londoners, commuters, and tourists who travel to or through the area every day on […]