Archive for the 'DailyDOOH Update' Category

Vistar Media Acquired By T-Mobile

Monday, January 13th, 2025

Adrian J Cotterill, Editor-in-Chief

T-Mobile (NASDAQ: TMUS) has entered into a definitive agreement to acquire Vistar Media. JP Colaco, SVP & Chief T-Ads Officer, T-Mobile told us “T-Mobile is always envisioning new ways to deliver for consumers and we see a tremendous opportunity to provide more relevant and personalized advertising. Combining T-Mobile’s customer-centric approach and its expertise as one […]

viewneo Diwa Wins Drinks Innovation Award 2024

Monday, January 13th, 2025

Andrew Neale

Adversign Media GmbH has announced that its product, Diwa Pure, its second generation of digital chalkboards for tables in bars and restaurants, has been awarded the Drinks Innovation Award 2024 at Trade Drinks Expo in London. The Trade Drinks Expo is one of the premier events in the beverages and hospitality sector for both the […]

Bauer Media Acquires Clear Channel Europe-North

Monday, January 13th, 2025

Adrian J Cotterill, Editor-in-Chief

Clear Channel Outdoor has entered into a definitive agreement to sell the businesses constituting its Europe-North segment to Bauer Radio Limited, a subsidiary of Bauer Media Group. The expected purchase price from the transaction of USD 625M is subject to certain customary adjustments. The all-cash consideration represents a transaction multiple of approximately 6.5x Europe-North segment […]

Stroeer Considers Selling Its #OOH Business

Monday, January 13th, 2025

Adrian J Cotterill, Editor-in-Chief

Late last week, Bloomberg News reported that Stroeer is thinking about a potential four billion euros sale of its ‘billboard unit’. It said that Stroeer is working with advisers and has received interest for its billboard unit from private equity firms including Hellman & Friedman and KKR. Other buyout firms such as CVC Capital Partners […]

Felipe Ramírez-Rodríguez Joins The Siroky Group

Friday, January 10th, 2025

Adrian J Cotterill, Editor-in-Chief

Felipe Ramírez-Rodríguez has joined The Siroky Group (TSG) as Business Development Manager (USA & Canada). We’ve known Felipe since he was at CEMUSA back in 2005 (CEMUSA was acquired by JCDecaux in 2014) and since then he’s had quite an industry veteran’s journey with The Media Merchants, OMI (Outdoor Media Intelligence), Trigger Networks.com, LiveGauge, Vertical […]

David Whitemyer and Kate Klipp Join Electrosonic

Friday, January 10th, 2025

Andrew Neale

Electrosonic has enhanced its strategic partnership team by appointing David Whitemyer who will take on the role of director of partnerships, museums and culture and Kate Klipp will serve as sales associate. David comes to Electrosonic from Luci Creative, where he was the executive director of strategic partnerships. He has a degree in architecture and […]

George Muench Joins @Daktronics Sales Team

Friday, January 10th, 2025

Andrew Neale

George Muench has joined the Daktronics (NASDAQ-DAKT) sales team where he will serve sign company partners, organizations, billboard owners and schools within central Wisconsin and the Upper Peninsula of Michigan, including Madison, Wausau and Fox Valley. He will work with customers to understand their needs and provide the proper digital LED solutions and services for […]

Hernán Estrada Joins Latcom – Worldcom OOH

Friday, January 10th, 2025

Adrian J Cotterill, Editor-in-Chief

Hernán Estrada has joined Latcom – Worldcom OOH as Global General Manager. He will lead the organization towards consolidation and expansion in key international markets. Valentín Bueno, Global CEO of Latcom – Worldcom told us “Hernán’s appointment is a fundamental step in strengthening our global presence and consolidating our leadership in the OOH market. His […]

oOh!media’s Australian Open Sponsors

Thursday, January 9th, 2025

Tristan Cotterill

Ahead of next week’s first tennis grand slam of the year, oOh!media has announced Qantas Frequent Flyer, ANZ and Subway as principal sponsors of its expanded Out of Home coverage of the Australian Open. From 12 to 26 January, oOh! will bring all the key match scores and highlights from the tournament to more Australians […]

AdLogic CPM+ Launched By Creative Realities, Inc.

Thursday, January 9th, 2025

Andrew Neale

Creative Realities, Inc. has launched AdLogic CPM+, a new campaign planning and management platform with programmatic functionality designed for in-store retail media networks. This solution offers integration and flexibility, enabling advertisers and publishers to plan, manage, and optimize campaigns within a unified AdTech stack. AdLogic CPM+ addresses the growing demand for sophisticated in-store retail media […]