DailyDOOH

In the competitive world of Out-of-Home (OOH) advertising, Revolution360 has just set a new benchmark in Australia with its latest collaboration with M&M’S, EssenceMediacom and T&Pm. The campaign, unveiled on Swan Street in Richmond, is not just Australia’s longest street poster, it’s a creative statement that takes over the urban landscape, stretching a staggering 95.45 […]

Vistar Media has announced a new partnership with NextGrad, North America’s largest and only higher education advertising network operating exclusively inside high schools. Under this partnership, Vistar will power NextGrad’s digital out-of-home network end-to-end across over 1,100 high schools in the United States and Canada. NextGrad is currently live on Vistar’s Ad Server, Player and […]

The Out of Home Advertising Association of America (OAAA) is keeping an on the Trump Administration’s announcement of a 25% tariff on all goods from Canada and Mexico where the news last week sent a ripple of uncertainty across various segments of the US economy. OAAA EVP, Government Affairs Mike Hershey has been writing on […]

JCDecaux Dubai has announced the launch of JCDecaux Play+, an exclusive programmatic digital out-of-home solution tailored to redefine advertising landscape across the GCC region, starting with an impactful debut in the vibrant and dynamic environment of Dubai International Airport.  This initiative builds on the group’s extensive global expertise in implementing successful pDOOH solutions over 24 […]

Kevel, a leading provider of API-based retail media ad serving technology, has announced the acquisition of Nexta, an automated advertising self-serve platform. The acquisition illustrates Kevel’s commitment to redefining the retail media landscape with an all-encompassing solution to arm retailers with the right tools to manage multi-channel ad investment, optimize performance and unlock revenue opportunities. […]

King Salman Park (KSP) is one of Riyadh’s mega-projects and will create a green oasis for Riyadh. It is being built on the grounds of former Riyadh Air Base with an area totaling more than 16 km in the center of Riyadh. When completed, it will be one of the largest urban parks in the […]

With Super Bowl LIX done and dusted we can report that Beliv USA, Planet Fitness, and Visit Pensacola were among several advertisers that deployed fleets of logoed vehicles in New Orleans for brand activations in the days and hours leading up to the showdown between the Philadelphia Eagles and the Kansas City Chiefs. In lieu […]

Northamber PLC (LSE: NAR), a leading distributor of AV, UC&C and cyber security products and solutions, has acquired Epatra Ltd., a well-established professional AV Distributor based in the Netherlands. This strategic move further strengthens Northamber’s position in the Audio Visual market and enhances its portfolio of offerings to customers in Europe. Alex Phillips, chairman of […]

STRATACACHE, the leading global supplier of large-scale interactive, intelligent shopper engagement experiences and analytic tools, has acquired SNED. Founded in 2012 and based in France, SNED is an LED solutions specialist in pharmacy displays and signage. SNED operates primarily within France with activations across the Benelux region. As part of the STRATACACHE family of technology […]

Last week during #ISE2025 Live from its annual customer summit, Broadsign Connect, in Barcelona, Spain, Broadsign unveiled a preview of an artificial intelligence (AI) powered creative categorization and approval feature coming to its out-of-home advertising platform this spring. A first-of-its-kind development for the OOH industry, the Broadsign AI Assistant is a patent-pending tool designed to […]