Archive for the 'DailyDOOH Update' Category

Dylan Mabin Steps Down As @GeopathOOH President

Tuesday, April 23rd, 2024

Adrian J Cotterill, Editor-in-Chief

There were rumblings and rumours last week in Miami (like there would be with any significant industry people get together) but it was confirmed late Monday that Dylan Mabin is stepping down from his role as President of Geopath, the not-for-profit organization that provides the industry-standard audience metrics for out-of-home advertising. Dylan was promoted to […]

Nick Coston’s Big Ride

Monday, April 22nd, 2024

Adrian J Cotterill, Editor-in-Chief

Fresh from almost a week in Miami, industry veteran, all round nice guy, OOH Media Salesperson and Buyer, Nick Coston is now looking forward to attending the upcoming 2024 OAAA Media Conference which kicks off a week today in Carlsbad, California. However, rather than flying there like everyone else his journey begins today, Monday, April […]

Haumi & @JCDecauxNZ Celebrate Two Years of Pae Ātea

Monday, April 22nd, 2024

Tristan Cotterill

JCDecaux is celebrating the culmination of its successful two-year partnership with concept and creative studio Haumi to showcase Māori art and cultural connection through the Pae Ātea kaupapa. The latest campaign, Tuku Taniwha, will be displayed across JCDecaux’s digital network during April. The tuku (campaign) is inspired by the different traditions that remember and record […]

2024 @CommbCA #OOH Awards, May 30, 2024.

Monday, April 22nd, 2024

Tristan Cotterill

The deadline for the Canadian Out-of-Home Awards has been extended, ever so slightly, to April 26, 2024. OOH campaigns executed between January to December 2023 are eligible. Michael Minicucci, President & CEO of UB Media, who are returning as the title sponsor, expresses his excitement for this year’s Gala, emphasizing the platform it provides for […]

#EarthDay2024 @YourOAAA #PlanetvsPlastics Creative

Monday, April 22nd, 2024

Adrian J Cotterill, Editor-in-Chief

Today, Monday April 22, 2024 is #EarthDay2024 and it is great to see the OAAA and their membership supporting EARTHDAY.ORG, the global force behind Earth Day with the launch of a national Out of Home PSA campaign PLANET VS PLASTICS which is designed to help shine a light on the dangers of plastics to human […]

Brickell @PearlMedia Digital Footprint Expansion

Friday, April 19th, 2024

Adrian J Cotterill, Editor-in-Chief

Pearl Media, well known for activating and driving brand participation at some of the US’s highest-profile, mixed-use developments, has successfully expanded the digital media footprint at Brickell City Centre in Miami, FL. Developed by Swire Properties, Brickell City Center (BCC) is Miami’s premier retail and lifestyle destination and one of the most successful developments in […]

Screenverse Partners w/ FuelMedia TV

Friday, April 19th, 2024

Adrian J Cotterill, Editor-in-Chief

Screenverse has partnered with FuelMedia TV, a digital media network serving fuel and convenience retail sites across the United States. We are told that this partnership leverages Screenverse’s expertise in ad management and programmatic sales alongside FuelMedia TV’s dynamic programmatic platform and extensive network of screens at gas stations. FuelMedia TV has more than 8,000 […]

Join @Broadsign At #OOH2024 Media Conference

Wednesday, April 17th, 2024

Adrian J Cotterill, Editor-in-Chief

“California, here we come! ♫ We’re headed to the OAAA’s 2024 OOH Media Conference in Carlsbad, California from April 29 to May 1, 2024—and we’re looking forward to seeing all our OOH peers there!” says Broadsign They’re eager to share exciting updates on the latest trends and technologies shaping the outdoor advertising landscape. If you […]

oOh!media Reveals Woollahra Premium Advertisers

Wednesday, April 17th, 2024

Tristan Cotterill

Oh!media this week announced launch partners for the fully digital Woollahra Out of Home Street Furniture network – the first phase of oOh!’s Premium Sydney offering. Luxury brands including JLR Australia, MECCA, and LVMH’s prestigious brands Tiffany & Co., TAG Heuer, and Fendi are debuting, across state-of-the art LED screens. These screens are powered entirely […]

Lamar and Boys & Girls Clubs of America Partnership

Tuesday, April 16th, 2024

Adrian J Cotterill, Editor-in-Chief

Lamar Advertising, one of the largest outdoor advertising companies in the world, today announced it has selected Boys & Girls Clubs of America as its In-Kind Partner for 2024. Beginning this month, Lamar will donate more than USD 2 million in Digital Out of Home media throughout the year to help the organization promote national […]

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