YouTube/DailyDOOH Vlog 4 August 2009 00:13 @009
Tuesday, August 4th, 2009http://www.youtube.com/DailyDOOH
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Manolo Almagro, Q Division Managing Partner
50″ LCD Interactive Kiosk – Manila’s Ocean Park Aquarium, Manila Philippines http://www.youtube.com/DailyDOOH
Adrian J Cotterill, Editor-in-Chief
http://www.youtube.com/DailyDOOH
Manolo Almagro, Q Division Managing Partner
Some interesting Digital Signage Examples from the MegaMall owned by SM Holdings, (Philippines Largest Mall Operator in Manila) On the first floor a Single Digital Promotional Screen with Analog Menuboard. Single Merchandising Screen in Store Front. 40″ Display, playing branded content only. http://www.youtube.com/DailyDOOH
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CBS Outdoor and their content partners have really got their content pretty much perfect at the moment. Their London Underground (Tube) network is playing some great stuff, on their digital 6-sheets, example shown below and also on their DEPs. The new look London Evening Standard continues to advertise heavily, using its own editorial and headlines. […]
At the UK’s Bournemouth International Centre (BIC) a screen perhaps showing how badly digital signage can be done. The screen has been treated more like TV than a sign, it’s too high (above head height), has a ticker, panels, tiny, unreadable fonts, static content and a garish colour scheme. Did we leave anything out? http://www.youtube.com/DailyDOOH
Retec Digital (who used to be RET.L before announcing their intention to delist from AIM) have owned the DVD / CD / Games section of UK retailer Sainsburys for some time now. Here we see a very short content loop. The content was poor in general and we can’t believe that it was put together […]
What was surprising about this VMG installation at the Lakeside Mall, Thurrock in Essex was that there was absolutely no advertising on the display. It seems that whilst VMG’s digital 6-sheets, sold by Clear Channel of course, are reputedly sold out, the media buyers in the UK have an aversion to anything in landscape mode. […]
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