DailyDOOH

As several other people in the US state-side have said – there are far too many ‘digital signage’ shows cropping up at the moment. I went to this ‘Sign and Digital UK’ show earlier this year when it was simply called ‘Sign’. To my mind, it is really a show for printers, sign makers, sign […]

I have criticised 3M’s newsletter many times before for being weak and non existent on substance and content but being absolutely fantastic on layout and look and feel. However, this month’s 3M newsletter is actually worth a more than usual cursory glance as it actually documents three real world example uses of their Vikuiti rear […]

These guys, Bluefox, are going to be at Screen Expo early next year and they just made contact to invite us on to their stand for a glass of wine (and some cheese surely?) and take a better look at what they are doing. In simplistic terms they seem to be a little bit like […]

Industry Analysis Reports are like buses at the moment – you wait for one for ages, nothing comes along and then half a dozen come along at the same time. These folks at PQ Media have just pointed me at their “Alternative Out-of-Home Media Forecast 2007-2011″ report. It’s totally US centric and relatively expensive but […]

…from its Digital Signage network!!! I am sure for Harrods this is a ‘piss’ in the ocean but interesting to see that Guy Cheston from Harrods gave this figure in a presentation to participants in this year’s Westfield World Retail Study Tour. Guy said “We’re now generating over 1.5 million pounds in advertising income and […]

Ryarc Fitness First Australia A flurry of press releases have crossed our desk in the last 24 hours announcing new network wins – two for US networks (which we won’t post since we don’t cover but we do appreciate the ‘heads up’ so keep them coming), one of these was from Broadsign and the other […]

This is (allegedly) Adwalker’s Ice Cream screen for Unilever which after much searching of the Spar’s in Dublin we found, took the picture and were then promptly ejected from the store. All in the name of research though of course! Our previous post with background information about the deal can be found here. Our understanding […]

Two mentions of “spam’ in one day came across our desks – the first from Alex Hughes at Amigo Digital who pointed us at this blog (about creativity and branding) post which discusses (again) Minority Report … Whenever marketing specialists talk about the future of perfectly targeted advertising the classic scene from Minority Report comes […]

For anyone who has traveled through any of the Terminals at BAA’s London Heathrow you will undoubtedly have seen large numbers of nice Samsung Plasma Screens. Samsung will have spent a fortune on branding, product placement and advertising at the airport – inside and out! I believe they will also be doing the same at […]

Last week Scala Inc announced that the research group Frost & Sullivan (usually a very good arbiter of our market place) gave Scala a 35.4 percent worldwide market share of the digital signage software industry. Is this correct? Well we are not so sure and have been up all the hours crunching our own numbers. […]