DailyDOOH

OVAB has just added five new members… AMI MegaNet: the largest touch-screen entertainment network in the U.S. offering content on digital jukeboxes, bar-top video games and High Def TV’s in bars and taverns across the US. Health Club Panel Network: the nation’s largest provider of advertising and marketing opportunities in health clubs to national brands. […]

Dynamic Digital Signage Day (known by its French abbreviation JADN) has kicked off its 2008–2009 season today with the announcement of a new series of events and the launch of a new Web portal dedicated to digital signage and the digital out-of-home industry. This year, JADN.TV is leveraging the theme Think Tactical! in reference to […]

We have had a LOT of interest in our two stories entitled ‘Bomb Proof Street Furniture’ and ‘RENEW Street Furniture’ which talked about the bomb proof digital street furniture initiative involving recycling bins in one of the financial districts of London, i.e the City’s Square Mile. We will be looking at this in more detail […]

The much anticipated Westfield shopping centre in London opens this week of course (30th October 2008) and whilst CBS Outdoor are doing the insides (we will be reporting on that near 100% digital initiative separately later) it’s Ocean Outdoor who have won the contract, worth an estimated UK PDS 70 million, to do the external […]

Again you will think us sad but we do like to spot the early industry networks which are out there (we are often asked, what networks are the very early examples). We also like to see first installs by companies and how they may have changed over time. There are two networks in Switzerland, Manor […]

This week’s FT Weekend magazine (October 25/26 2008) had a nice article on how periphery services to the City of London and the banking industry in general were faring in the current climate – markets opened further down this morning as well, Ed 🙁 – the article covered everything from contract office cleaners, fruit delivery […]

You may be up for sale but you have to continue working and keep those announcements coming!! Here we see Thomson’s PRN announcing a deal to show customised HGTV content on PRN’s In-Store Network Programming. We are not sure how many content partnerships you might need, but at the last count, PRN had something like […]

We are expecting an announcement from Neo Advertising affecting the UK and Spain early this week and surely the official announcement about China can’t be too far away? Deals in India are probably also in the offing and we suspect that Neo Canada is almost ready to pounce upon the USA in the shopping mall […]

No doubt about it but 2008 has certainly been the year of ‘interactivity in retail’ – whether it be huge window displays (facing out onto the street) in order to attract folks into a store (that change as you walk past or gesture to them), massive floor projections that react as you walk over them […]

How long do you think it might be before we have an open source automated audience measurement software solution available for everyone to use? Or to put it another way how long before the actual cost of this becomes zero (apart from the minor cost of a cheap USB camera) because it’s getting pretty close […]