Archive for December, 2008

Catch a Falling Phone

Thursday, December 18th, 2008

Gail Chiasson, North American Editor

The Toronto Eaton Centre Media Tower at Yonge-Dundas Square now holds the first interactive video game promotion of its kind in Canada. The public can play a real time giant video game using BlackBerry Pearl Flip smartphones from Rogers Wireless to communicate with Outdoor Broadcast Network’s massive video board on the Tower OBN secured the […]

Wireless Ronin Lays Off Another 30 People

Thursday, December 18th, 2008

Adrian J Cotterill, Editor-in-Chief

It doesn’t get any better for Wireless Ronin Technologies, Inc. (Nasdaq:RNIN) and unfortunately it gets worse for the staff – yesterday (Wednesday 17th December 2008) another 30 people were let go. Wireless Ronin Technologies Inc. has NEVER been worldwide and we wonder especially now in these telling times for the ‘walking dead’ they have the […]

Lyle Bunn’s SPEED Program

Thursday, December 18th, 2008

Adrian J Cotterill, Editor-in-Chief

Lyle Bunn is offering a new training program for Digital Signage Project Planning and Deployment, something which he calls ‘SPEED’ – an acronym for ‘Structures for Planning, Explanation, Excitement and Deployment‘. It’s basically an in-depth, accelerated training program for Digital Signage business and project planning. The core half-day program is comprised of several modules that […]

Pop-Up Stores Are Really ‘Clicking’

Wednesday, December 17th, 2008

Adrian J Cotterill, Editor-in-Chief

We mentioned ‘pop-up stores’ and ‘street furniture’ a lot in our presentation at the UK POPAI event a few weeks back, see ‘Review Of DMiR In 2008 (And Predictions For 2009)‘ and nicely, since then we have seen a whole raft of articles in the press about the ‘pop-up store’ phenomenon. Whilst all the gloom […]

Adspace 2008 Holiday Essentials Gift Guide

Wednesday, December 17th, 2008

Adrian J Cotterill, Editor-in-Chief

Adspace Networks continue to give their malls the sort of content we think they, their retailers and consumers really want. Without a doubt Adspace are the one digital screen network mall owner really thinking with their customers’ hat on and their breadth of good content continues to amaze us. Even their press release was apt, […]

ADCENTRICITY Adds Ecast To Its Inventory

Wednesday, December 17th, 2008

Adrian J Cotterill, Editor-in-Chief

ADCENTRICITY seem to be doing and announcing all the aggregating deals at the moment. Here we see them add Ecast, who we have enjoyed writing about this year, to their roster. Jim Pothier, Director of Advertising Sales for Ecast told us “ADCENTRICITY is unique in scale and in terms of their level of planning sophistication […]

Art For Art’s Sake (No Money For God’s Sake)

Wednesday, December 17th, 2008

Gail Chiasson, North American Editor

WANTED: Art Festival Entrants and Digital Screen Networks!!! Here’s a new opportunity for the makers of ultra-short films (30-seconds long) to get their works seen by millions – and for digital screen operators to pick up some interesting content. ART BY CHANCE is the brand new ‘Ultra Short Film Festival’ that will be aired in […]

BroadSign’s Doublespeak

Tuesday, December 16th, 2008

Adrian J Cotterill, Editor-in-Chief

It seems that the folks at BroadSign are doing everything they possibly can to get their remaining customers to say favourable things about them. We learnt that the press release ‘Neo Advertising Canada Reports Profitability‘ was actually a BroadSign inspired (and sent) press release so no surprises there then with the quote at the end… […]

It’s Television That Turns Your Customers On!

Tuesday, December 16th, 2008

Adrian J Cotterill, Editor-in-Chief

“It’s Television That Turns Your Customers On!” is an interesting tag line from Jerry Hall, President/CEO, TargetCast Networks, Inc but possibly apt as they plan to re-use existing television sets and equipment in ‘casual sit-down restaurants’ with the addition of a patent-pending TargetCaster™ device. The TargetCaster device includes a purpose-built OS, costs about half the […]

VMG / Clear Channel Iconic Pods, Drake Circus

Tuesday, December 16th, 2008

Adrian J Cotterill, Editor-in-Chief

Here is a selection of images of brand new VMG / Clear Channel Iconic Pods having only just been installed in the UK West Country’s most popular shopping centre, Plymouth’s Drake Circus. In 2008 a staggering 18 million people visited the mall! These pictures were taken out of (shopping) hours – the recession hasn’t bitten […]