Archive for December, 2008
Thursday, December 18th, 2008
Gail Chiasson, North American Editor
The Toronto Eaton Centre Media Tower at Yonge-Dundas Square now holds the first interactive video game promotion of its kind in Canada. The public can play a real time giant video game using BlackBerry Pearl Flip smartphones from Rogers Wireless to communicate with Outdoor Broadcast Network’s massive video board on the Tower OBN secured the […]
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Thursday, December 18th, 2008
Adrian J Cotterill, Editor-in-Chief
It doesn’t get any better for Wireless Ronin Technologies, Inc. (Nasdaq:RNIN) and unfortunately it gets worse for the staff – yesterday (Wednesday 17th December 2008) another 30 people were let go. Wireless Ronin Technologies Inc. has NEVER been worldwide and we wonder especially now in these telling times for the ‘walking dead’ they have the […]
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Thursday, December 18th, 2008
Adrian J Cotterill, Editor-in-Chief
Lyle Bunn is offering a new training program for Digital Signage Project Planning and Deployment, something which he calls ‘SPEED’ – an acronym for ‘Structures for Planning, Explanation, Excitement and Deployment‘. It’s basically an in-depth, accelerated training program for Digital Signage business and project planning. The core half-day program is comprised of several modules that […]
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Wednesday, December 17th, 2008
Adrian J Cotterill, Editor-in-Chief
We mentioned ‘pop-up stores’ and ‘street furniture’ a lot in our presentation at the UK POPAI event a few weeks back, see ‘Review Of DMiR In 2008 (And Predictions For 2009)‘ and nicely, since then we have seen a whole raft of articles in the press about the ‘pop-up store’ phenomenon. Whilst all the gloom […]
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Wednesday, December 17th, 2008
Adrian J Cotterill, Editor-in-Chief
Adspace Networks continue to give their malls the sort of content we think they, their retailers and consumers really want. Without a doubt Adspace are the one digital screen network mall owner really thinking with their customers’ hat on and their breadth of good content continues to amaze us. Even their press release was apt, […]
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Wednesday, December 17th, 2008
Adrian J Cotterill, Editor-in-Chief
ADCENTRICITY seem to be doing and announcing all the aggregating deals at the moment. Here we see them add Ecast, who we have enjoyed writing about this year, to their roster. Jim Pothier, Director of Advertising Sales for Ecast told us “ADCENTRICITY is unique in scale and in terms of their level of planning sophistication […]
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Wednesday, December 17th, 2008
Gail Chiasson, North American Editor
WANTED: Art Festival Entrants and Digital Screen Networks!!! Here’s a new opportunity for the makers of ultra-short films (30-seconds long) to get their works seen by millions – and for digital screen operators to pick up some interesting content. ART BY CHANCE is the brand new ‘Ultra Short Film Festival’ that will be aired in […]
Posted in DailyDOOH Update | 1 Comment »
Tuesday, December 16th, 2008
Adrian J Cotterill, Editor-in-Chief
It seems that the folks at BroadSign are doing everything they possibly can to get their remaining customers to say favourable things about them. We learnt that the press release ‘Neo Advertising Canada Reports Profitability‘ was actually a BroadSign inspired (and sent) press release so no surprises there then with the quote at the end… […]
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Tuesday, December 16th, 2008
Adrian J Cotterill, Editor-in-Chief
“It’s Television That Turns Your Customers On!” is an interesting tag line from Jerry Hall, President/CEO, TargetCast Networks, Inc but possibly apt as they plan to re-use existing television sets and equipment in ‘casual sit-down restaurants’ with the addition of a patent-pending TargetCaster™ device. The TargetCaster device includes a purpose-built OS, costs about half the […]
Posted in DailyDOOH Update | 4 Comments »
Tuesday, December 16th, 2008
Adrian J Cotterill, Editor-in-Chief
Here is a selection of images of brand new VMG / Clear Channel Iconic Pods having only just been installed in the UK West Country’s most popular shopping centre, Plymouth’s Drake Circus. In 2008 a staggering 18 million people visited the mall! These pictures were taken out of (shopping) hours – the recession hasn’t bitten […]
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