DailyDOOH

OMD Melbourne booked this 3 month campaign for Sensis – Yellow Pages on Octopus’s Digital large format network in Kew and St. Kilda, Melbourne, Australia and it is an incredibly good demonstration of how relevance can be applied to digital roadside. The Creative Agency was George Patterson Y&R, Melbourne and Michael Napolitano, Group Account Director […]

Cambridge based Visual Planet Ltd thanks, pretty much, to the ‘through glass touch screen market’ saw 60% growth in 2008. Sales were driven by a significant increase in the deployment of their ViP Interactive Touch Foil within all market sectors, business, retail, exhibitions, high public footfall areas and indeed Digital out of Home advertising.

News come to us via BlueFox of an interesting coffee vending machine screen based network, initially in Paris but spreading to other French cities later in the year. Allomachines has launched what it calls Pause Café TV 17” LCD screens in portrait are being fitted onto coffee vending machines. Content is split into two: – […]

Bell, Canada’s largest communications company, has officially launched a state-of-the-art Bell Web Solutions usability lab in Toronto which shows businesses exactly how their customers will respond to both Web sites and mobile applications, allowing Bell clients to refine their products to enhance the user experience and get the business results they want. The usability lab […]

A very simple question but a very important question – does the new generation of digital window display systems provide superior carbon performance? The Green Audit, a project commissioned by Media Zest with sponsorship from Cisco and Panasonic is likely the first study to assess the carbon consumption of a new digital window display system, […]

Amscreen’s web site is now more than just a shell and is well worth a look. Since these folks started off, they have been busy selling and building their networks rather than worry about the fancy trappings of a corporate existence – one assumes they have business cards but we wouldn’t put that past Sir […]

Neo Advertising and Mediamarket have just signed a strategic agreement for the installation of what will easily become the largest In Store-Video network in the Italian retail market According to the terms of the agreement, Neo Advertising will be in charge of the entire project, from the creation of technological infrastructures to the management of […]

Digital Signage Expo 2009 (DSE), co-located this year with Interactive Technology Expo and the Out-of-Home Network show which ran last week, drew just over 3,000 attendees and had 188 exhibitors. Attendance was down slightly from the 3,500 count a year ago but was not as bad feared and as we have said several times before, […]

Neo Advertising GmbH in Germany is to equip market leading cinema chain Cinemaxx with screens in 29 cinemas all using BroadSign. This is a particularly nice project to have won at any time but under the current market conditions even more remarkable especially as we understand that its nationwide and that the big chain involved […]

EnQii powered CARE Media Holdings, who provide programming in waiting rooms in the US, at last seem to be shouting about what they have been doing and the nice size networks; KidCARE TV (pediatrician’s offices), Women’s HealthCARE TV (obstetrician’s offices), and PetCARE TV (veterinarian’s offices) that they have built up over many years (they also […]