DailyDOOH

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Automobile manufacturer Volkswagen, (VW) is promoting its efficiency campaign over atmAd cash machines across the UK in a four week campaign, planned by Mediacom that went live on 13th July. Lisa Humphreys, Media Manager, Mediacom told us “We needed a medium that could reach drivers on a one-to-one basis on a national level,” She added […]

Only the other day we were asked by a vendor what we knew about the South African market – we sent through what research we had but to be honest it wasn’t that much. We know that CAN Media have big plans there (and there are rumours of them having hired some local heavy hitters […]

Mood Media is looking for a Sales Manager in Lithuania… SALES MANAGER Are you a music addict, having a soundtrack for every situation in life? Have you ever thougt of music as means of marketing? Do you believe that its‘s crucial for business to always seek for new, more effective communication with its clients? If […]

Clear Channel Norway have been running a successful digital signage installation at Oslo’s Gardermoen Airport for over a year now and Dynamax have have just produced a nice case study – it’s Dynamax’s POV, content scheduling software that runs the network. Some 20 million travellers a year pass through the airport we believe and the […]

DailyDOOH is two years old on Sunday 26th July and we will be running a couple of stories and some special banner advertisements to commemorate.

Some interesting Digital Signage Examples from the MegaMall owned by SM Holdings, (Philippines Largest Mall Operator in Manila) On the first floor a Single Digital Promotional Screen with Analog Menuboard. Single Merchandising Screen in Store Front. 40″ Display, playing branded content only. http://www.youtube.com/DailyDOOH

Adcentricity, a North American aggregator and strategist for the buying of digital out-of-home (DOOH) advertising, has announced the creation of the Research Lite audience-research service to help individual brands and advertisers evaluate the effectiveness of their ad campaigns in the DOOH medium. Adcentricity reports that Research Lite includes both pre-packaged and customized audience-research studies that […]

Advertisers on any of the 130,000 screens partnered with Adcentricity in the U.S. and Canada will now have a fast and easy way to know whether their campaign is cost effective, making an impact, building awareness and reaching the right target audience, all through Research Lite. Research Lite was developed by Adcentricity (with offices in […]

Amscreen has strenuously denied rumours that this year’s Apprentice winner has left the company. Late last week and again over the weekend (you really do need to go to the right sort of parties you know) there were rumours that the lovely Yasmina Siadatan MAY have already left Amscreen, months officially after joining. Absolutely NOT […]