DailyDOOH

Here’s a question for Hercule Poirot perhaps. Did Scala purchase Wallflower? – not actually Wallflower Global, the New Zealand based Digital Signage software vendor that Damien Edmonds wrote about for us a while back but ‘wallflower’ the Google Adword. The Google AdWords facility allows advertisers to purchase Keywords to drive the sponsored adverts that appear […]

Doc Popcorn, creator and distributor of fresh all-natural popcorn in Boulder, Colorado, has launched its mobile ‘Pop’ ‘In’ card program with Boulder-based Mocapay, a leader in mobile gift, loyalty, and marketing Doc Popcorn currently operates in locations such as malls, sports arenas, and concert venues. The program will start with Doc Popcorn’s Cherry Creek Mall […]

Following on from last Friday’s suspension of shares, see ‘Worsening Cash Flow At VMG Forces Share Suspension‘ we now have to report that VMG was placed into administration earlier today. That’s going to be pretty much it for them we suspect. No doubt management will try to buy back some of the contracts and build […]

Once again IBC will be having a Digital Signage Zone at this year’s event 11th – 15th September in Amsterdam. IBC2009’s Digital Signage Zone will be located in the Park Foyer at the entrance to Hall 8 and at the intersection of the walkways linking Halls 9-11 with Halls 6-7.

On the morning of July 5, 2009, the Shanghai Metro TV had its official opening after nearly six months of test operation. It has become China’s first television broadcast on the Metro system.  The Shanghai metro system has 5700 LCD screens in carriages and 1500 large PDP platform screens, which will be providing more than […]

These new interactive digital 6-Sheet Pods from Avanti Screenmedia are interesting on a number of levels. First, as far as we know they are the first interactive digital 6-sheets deployed by Avanti in a mall, second they run BroadSign and thirdly they are built by UK enclosure specialist Esprit Digital. A further four pods are […]

Of the 19 categories in the upcoming 2009 Digital Marketing Awards in Canada, only two seem totally geared to the DOOH world. One is in Wireless, where content developed specifically for handheld devices such as mobile phones and PDAs will be judged. The other is for Offline Digital, whereby the entire DOOH sector involving any […]

Chris Heap’s Imperative Group has done a hell of a lot to increase the quality, transparency and frequency of Scala’s ‘market outreach’ – especially in improving their sometimes (previous) woeful attempts at PR. We are pleased to announce that the Imperative Group (Imperative), an independent digital out of home development & communications agency, has been […]

All of the free digital signage software folks seem to have been a bit quiet recently BUT news just in from Digital Recall Pty Ltd – the original / first digital signage vendor in the FREE space of a major upgrade. Version 4.0 is described as a “quantum leap forward” (in physics, quantum is the […]

The results of the recent JCDecaux Airport / Eyetracker research into digital airport media seem to have been incredibly well-received by the industry AND it’s nice to see that all of the findings are now online. Julie France, Managing Director, JCDecaux Airport UK Ltd told us late last week “I am delighted to announce the […]