Archive for August, 2009

Lamar Not Giving Up Despite LA’s New Rules

Friday, August 14th, 2009

Gail Chiasson, North American Editor

Lamar Advertising is a bit stymied by last week’s ruling by Los Angeles City Council that effectively bans all new digital signs, off premise signs and super graphics, but Ray Baker, Lamar’s vice-president general manager in California isn’t giving up hope that the city will take a long, hard look at Lamar’s own offer to […]

Disputes Over Exclusive Advertising Rights

Thursday, August 13th, 2009

Gail Chiasson, North American Editor

Montreal-based NEWAD, which offers more than 20,000 advertising faces – including 500 digital screens – in 2,500 advertising locations across Canada in restaurants and bars, health and fitness centres, and colleges and universities, is opposing a recent request by Rouge Media and Chapter 66 to become members of the Canadian Outdoor Measurement Bureau. NEWAD’s objections […]

Danger, Will Robinson!

Thursday, August 13th, 2009

Andrew Neale

An open letter from Chris Riegel, CEO, STRATACACHE to Mr. George Barrett, Chairman and CEO, Cardinal Health in response to Cardinal Health’s unveiling of their Pharmacy Health Network asking questions on network data security and the possibility of HIPAA privacy breach litigation. Reprinted below with kind permission in its entirety… Dear Sir Congratulations on the […]

Czech Post – New Digital Branch Office

Thursday, August 13th, 2009

Guest Contributor, Leoš Smutný

In the middle of June a new branch office of the Czech Post using digital technology was opened in the Prague shopping centre ‘Eden’. The branch adheres to the concept ‘The Branch of the Future’ and was built in compliance with the most up-to-date global trends. The LCD displays at the counters are used as […]

Adcentricity’s New Consultancy Service

Thursday, August 13th, 2009

Gail Chiasson, North American Editor

After getting numerous weekly calls putting it into the role of consultant on the DOOH sector, New York-based Adcentricity has formalized its consulting services specifically for network operators, retailers, real estate owners and prospective network developers looking for network business modeling insight and education about the evolving DOOH space. Heading the consulting practice area is […]

What’s Next For PRN?

Thursday, August 13th, 2009

Dylan Jones, Jones Digital Media

We heard today that former EVP of Sales at PRN, Bill Lynch, is now engaged by the InStore Broadcasting Network. I’m not in the habit of blogging about previous employers of mine, but I think this deserves at least a few lines… From my perspective, this is a real coup for IBN. Bill really gets […]

DSE’s New Conference Program

Thursday, August 13th, 2009

Adrian J Cotterill, Editor-in-Chief

Having a good quality conference programme either before or during a digital signage show is a must these days – the best example this year was easily the ISE DOOH Business conference back in Feb 2009 which of course ran the day before and the morning of the first day at ISE, Amsterdam. Now Digital […]

Respario Partners With Real Digital Media

Wednesday, August 12th, 2009

Chris Sheldrake

Respario Digital Advertising Group of Dallas, Texas has partnered with Real Digital Media to deliver Cardinal Health’s new Pharmacy Health Network choosing the latter’s NEOCAST SaaS offering to drive it. The network, which is designed to reach health-conscious retail pharmacy customers at the point-of-influence, was introduced earlier this month at the Cardinal Health Retail Business […]

Cardinal Health’s Official Press Release

Wednesday, August 12th, 2009

Adrian J Cotterill, Editor-in-Chief

Sometimes network announcements are just too good to have just one story about AND even though we told you about this first – last Monday as it happens, it’s well worth repeating a couple of times here. First off here is Cardinal Health‘s official press release on their in-store retail pharmacy digital advertising program… Pharmacy […]

Cardinal Health Launches In-Store Network

Wednesday, August 12th, 2009

Chris Sheldrake

On Wednesday two press releases hit the newswire services, both about Cardinal Health – a network we told you about last Monday in our post entitled ‘Pharmacy Health Network‘. Make no bones about it, whilst others wait for press releases before telling you what’s happening in the industry we tell you way BEFORE and this […]