DailyDOOH

Michael Chico, executive vice-president sales and marketing for Screenvision, New York, was recently elected the new president and chairman, the Cinema Advertising Council. Chico replaces Dave Kupiec, executive vice president of sales and marketing for National CineMedia, who will remain a CAC officer and was elected as the association’s new executive director. Other executive officers […]

Amscreen was this week appointed exclusive digital signage partner in a five year deal by Great Ormond Street Hospital, the UK’s leading centre for treating sick children. The deal will see Amscreen’s one-size fits all screens installed throughout the London-based hospital in high-traffic areas such as waiting rooms, corridors, coffee shops and restaurants. The screens’ […]

More rumour state-side is that Kroger, perhaps the largest ‘traditional’ supermarket chain in the USA, may well have asked the In-Store Broadcasting (IBN) folks to pull screen networks out of several dozen Kroger stores in the Houston region of Southeastern Texas. We last wrote about IBN when they nabbed Bill Lynch, former EVP of Sales […]

The Out-of-Home Video Advertising Bureau (OVAB) announced Wednesday the full agenda for their second annual Digital Media Summit and VERY good it looks too. The event will focus on presenting results oriented success stories of brands that advertised on place-based video and digital advertising networks in 2009 and even though it’s only a half day […]

LOOK Billboards, a 12-year-old outdoor advertising company in the small city of Ardmore, Oklahoma, (population: about 25,000), which this summer installed its first three digital billboards, achieved 90% advertising occupancy in the first 45 days, almost exclusively from local advertisers – many of whom didn’t even know that the boards would exist until they literally […]

Loads of vendors have contacted us about this … Looks like there is a suppplement in the works on Digtial Singage for the UK’s Grauniad newspaper scheduled (advertisers and paid editorial willing) for January 2010. It is not being put together by MediaPlanet this time around but let’s just hope then that it’s better managed […]

Whilst some industry observers seem to be highly critical of PRN at present, they (PRN) seem, at least to us, to be trying really hard to turn themselves around (and of course they are still very much ‘up for sale‘). Whatever business plan they had before (that will be the Walmart one) has very much […]

Some people movement between PRN and Meijer we understand and rumours of another nice win for PRN. More later.

Husband and Wife team WeDOOH who rather glamourously scream ‘London, New York, Amsterdam’ on their business literature sent us the new look DoohJobs site for preview (no you can’t see it yet). To be fair it looked quite good and was far better than the current powered by easyjobboards system in use at present. As […]

Regular readers will know that EYE Reporter is one of our favourite reads and we look forward to it physically arriving in our office three times a year. It’s an incredibly well put together (in-house) magazine that puts nearly all the commercial magazines in our industry to shame. Issue 2, 2009 is as Chris wrote […]