Archive for May, 2010

RDM Wins Subway

Thursday, May 20th, 2010

Adrian J Cotterill, Editor-in-Chief

We thought IBN had the US Subway business all wrapped up (geddit?) – even though it seemed to be the classic vendor you-do-it-for-free model but in a discussion yesterday with a US investor we heard a rumour that Ken Goldberg’s Real DIgital Media (RDM) business had likely won it – at least for the first […]

Award Summaries And Deadlines

Thursday, May 20th, 2010

Adrian J Cotterill, Editor-in-Chief

As the deadline for the POPAI Digital Awards is tomorrow (May 21st) and there are a number of other awards coming up over the next 6 months we thought it would be useful to summarise them. In date order… Under the patronage of the Metro Group (one of the largest global retailing groups) and supported […]

Production:av Lovin’ MicroTiles

Thursday, May 20th, 2010

Gail Chiasson, North American Editor

Fast-growing Gloucester-based AV support company, Production:av wasted no time in adding Christie’s MicroTiles to its inventory, ordering 25 of the new tiles after seeing them at this year’s ISE Show in Amsterdam. Started by Pete McCrea, managing director, five years ago, Production:av provides technologies for the fixed installation and systems integration markets. The company is […]

Clear Channel Gesture-Based DOOH

Thursday, May 20th, 2010

Gail Chiasson, North American Editor

Chicago-based Clear Channel Airports, leading marketer of airport advertising, has teamed with multi-media company Monster Media, Orlando, to create an innovative network of gesture-based digital signage to be featured in select airports across the United States. The inaugural interactive attraction is set to be installed in Seattle–Tacoma International Airport’s (Sea-Tac Airport) Central Terminal this Saturday, […]

Make A Date With This Arbitron Webinar

Wednesday, May 19th, 2010

Chris Sheldrake

Join Arbitron’s Senior Media Analyst Diane Williams as she reveals the latest findings from the annual Digital Place-Based Video study during this complimentary webinar. During the webinar, Diane will delve into some of the 18 different venue categories covered in the report with monthly and weekly national audience estimates for the medium and demographic profiles. […]

atmAd Splitting The Apple

Wednesday, May 19th, 2010

Adrian J Cotterill, Editor-in-Chief

Coca-Cola Enterprises yesterday announced the launch of a 3-month national digital-out-of-home (DOOH) advertising campaign for Appletiser, specifically targeted at reaching women at different times during their week. Andy Thompson, Senior Brand Manager, Coca-Cola Enterprises told us “To encourage women across the UK to consider Appletiser during their lunch break or as part of their weekly […]

Coffee Is Good For You

Wednesday, May 19th, 2010

Gail Chiasson, North American Editor

Atlanta-based Everwell TV, a nationwide TV network in doctors’ waiting areas in the U.S., has announced a book deal that will expand its award-winning content to print. To be authored by Robert Davis, Everwell’s president and editor-in-chief, the book will be a fun and informative guide about the believability of popular food advice, entitled Coffee […]

#InfoComm2010 – Prysm C5038

Wednesday, May 19th, 2010

Chris Sheldrake

Prysm was last shown on the PSCo stand at #ScreenMediaExpo though we have seen absolutely no write-ups from the AV world on what was seen. Anyway, next up from them (Prysm, Inc.) is their official product launch which will be at #InfoComm2010 in a few weeks time. Prysm have a 40×50 booth, booth number C5038.

Virginia K. Cargill Joins EnQii’s Global Advisory Board

Wednesday, May 19th, 2010

Chris Sheldrake

EnQii today announced that Virginia K. Cargill has joined its global advisory board. Most people would know Virginia from SignStorey; a company probably worth maximum USD 15 million at the time sold to those fools at CBS Outernet for a gobsmacking USD 71.5million! Enqii’s global advisory board was created to provide EnQii’s customers with world […]

NYSRA Selects Mocapay

Wednesday, May 19th, 2010

Gail Chiasson, North American Editor

The New York State Restaurant Association, one of the largest restaurant associations, in the U.S., has selected Mocapay as its official mobile marketing provider, starting with a pilot program for the New York City Chapter.