DailyDOOH

Does anyone know how the organisers of Digital Signage Expo and Kiosk Expo Europe, Essen managed to come up with 3,250 visitors? SERIOUSLY there is no way that this event was busier than #ScreenMediaExpo (3,195 attendees). We also hear that next year the event will be back to its usual date of May – so […]

Limited Space, an out-of-home media owner in the UK premium shopping mall market, has added four new malls to its portfolio. The malls – The Grafton Centre in Cambridge, Whitgift Centre in Croydon, Silverburn in Glasgow, and the Wellgate Centre in Dundee – will take Limited Space’s portfolio to 80 malls in total with a […]

TruMedia have put together a very good video explanation of what their audience measurement system is all about. They specifically address the number one concern the general public has about such systems, namely privacy, and tackle this concern directly and rather well.

Columbia, Maryland-based Arbitron audience measurement firm has acquired the technology, patents and trade name of Integrated Media Measurement Inc. (IMMI – or often called Audience Measurement Technologies), San Mateo, California. IMMI measures consumers’ media usage by installing special software on their smartphones. that is able to detect audio and video media that users are exposed […]

JCDecaux Airport has just appointed Nicola Armitage as Head of Agency Sales. Nicola was previously Group Head of Kinetic Planning at Titan Outdoor. Reporting to Alan Sullivan, Sales Director of JCDecaux Airport, Nicola will head a team of 5 responsible for agency sales across a portfolio that includes: Heathrow, London Luton, Glasgow, Edinburgh and Aberdeen […]

We’re not quite sure in which category this fits, but we found this an interesting media product that we haven’t seen before. The commemorative NFL Champions book presented June 16 to the players, coaching staff and management of the Super Bowl championship-winning New Orleans Saints during their Ring Ceremony is no ordinary book. To celebrate […]

The new version 1.1 of San Francisco-based Elgato’s popular EyeTV app for iPhone brings live TV streaming over Wi-Fi or 3G connections to the iPad. In updating its EyeTV app to support the iPad, Elgato optimized the app to take advantage of the iPad’s much larger, high resolution screen and its superb video playback capabilities. […]

New York-based Schematic, a WPP company, has launched what it considers the future of experiential, digital marketing at Cannes Lions 2010 with the debut of two large-scale, branded ‘Touchwall’ experiences, created in partnership with Nokia and Dell. Demoing Monday through Friday from 3:10 – 3:35 PM Central European Time on Schematic’s massive 12’ long x […]

Marketing Week Live 2010 is launching an Augmented Reality iPhone app that combines both AR and image recognition exclusively for the show in London next week. The app is a game of two halves – the image recognition means visitors can simply point their iPhones at exhibitor logos to get all the info they need […]

Digital media sales house Digicom has brought official FIFA 2010 beer sponsor Budweiser onto Amscreen’s forecourt digital screen network as the first alcohol advertiser to run a campaign on the screens. Budweiser are using the network to promote their World Cup sponsorship and make their brand the choice of consumers during the tournament. The forecourt […]