Archive for June, 2010

No To Advertising

Monday, June 21st, 2010

Chris Sheldrake

At first glance this could pass for a piece of art on one of the digital screens on the Paris Metro but look again and you will that it’s not that at all. It is actually graffiti and most probably put there by one of the five anti-advertising associations with wonderfully evocative names (Smile, You’re […]

Parallel Worlds – Singapore, CommunicAsia 2010

Monday, June 21st, 2010

Manolo Almagro, Q Division Managing Partner

Last week, I attended Singapore’s CommunicAsia 2010– A monster of an event, it was combination of three huge expos; CommunicAsia, BroadcastAsia and EnterpriseITAsia. To give you an idea of the scale of the conference; I would estimate it to be about 25-30% larger than NAB in Las Vegas. From an attendee’s perspective, the conference had […]

Motricity Prices Initial Public Offering

Monday, June 21st, 2010

Gail Chiasson, North American Editor

Motricity, a Bellevue, Washington-based provider of mobile data solutions, has priced its initial public offering of 6 million shares of common stock at a price of $10 per share. This includes 1 million shares that are being purchased at the initial public offering price, less the underwriting discount by one or more entities affiliated with […]

Museum Seeks Creative Partner For Rebranding

Monday, June 21st, 2010

Gail Chiasson, North American Editor

With museums using more and more digital out-of-home screens to inform and educate visitors, we thought the fact that the Eiteljorg Museum of American Indians and Western Art in Indianapolis is seeking a partner to help it rebrand itself might be of interest to our readers. The Eiteljorg wants to rebrand itself as an active, […]

Six Flags And Walmart’s Family Days

Sunday, June 20th, 2010

Gail Chiasson, North American Editor

A joint summertime media and marketing initiative by Wal-Mart Stores Inc. and Six Flags Entertainment that’s currently underway includes a place-based media campaign that takes advantage of Six Flags’ national digital out-of-home network, along with in-park, in-store and online promotions. Included is information about the benefits of ‘Walmart Family Days’ , as well as national […]

#ScreenMediaExpo – May 18-19, 2011

Saturday, June 19th, 2010

Chris Sheldrake

The dates for #ScreenMediaExpo in 2011 are May 18-19 and again will take place at Earls Court in London.

dimedis GmbH Launches Kompass

Friday, June 18th, 2010

Chris Sheldrake

dimedis GmbH is one of the veterans in the digital signage software space in Germany (and a 2008 Digital Signage Best Practice Award winner) and this week they launched kompas – see their new digital signage website at www.kompas-software.com. Kompas is decsribed as an open Source, Linux based solution that powers some of Germany’s largest […]

Who Bothers But Blue Bite?

Friday, June 18th, 2010

Gail Chiasson, North American Editor

Now, this is what I call just plain dumb! Why would an advertiser run a campaign on a digital network in a city like New York but refuse to let the companies involved in developing and/or running the publicity tell the press the name of the advertiser or brand? There’s a liquor brand advertising supposedly […]

Mocopay Gains Two Clients And A Nomination

Friday, June 18th, 2010

Gail Chiasson, North American Editor

Denver, Colorado-based Mocapay is busy these days with relationships with two new clients, as well as getting ready to present its winning strategies as a finalist for the Red Herring North America 100 awards. Mocopay is continuing to expand its mobile suite through a new strategic relationship with Green Mill Restaurants, a Midwest casual dining […]

Tony Awards 2010 In Times Square

Friday, June 18th, 2010

Gail Chiasson, North American Editor

The Tony Awards and Red Carpet pre-show which were simulcast on the Clear Channel Spectacolor HD Screen in Times Square, New York, last Sunday night, garnered huge crowds. (See DailyDOOH’s June 14 article.) The Tony Awards partnered with public safety solutions firm iXP Corporation and Times Square Alliance for the event. Times Square Alliance provides […]