Archive for August, 2010

Doctor In The Pocket

Thursday, August 5th, 2010

Gail Chiasson, North American Editor

The 104 first year medical students entering University of California Irvine School of Medicine August 6 will be getting more than the traditional white coats that signify their entry into the medical community: Tucked into each coat’s pocket will be an iPad pre-loaded with everything necessary for the first year of course work. “It’s no […]

Gearhouse SA Helps Close World Cup With Christie

Thursday, August 5th, 2010

Gail Chiasson, North American Editor

The 2010 FIFA Soccer World Cup has been over for awhile, but we’ve received this great photo that we felt was well worth sharing, along with the story behind it. Gearhouse South Africa was contracted by ceremonies producers VWV Group to deliver all technical aspects of the closing ceremony of the World Cup — including […]

JCPenney’s Virtual Dressing Room

Thursday, August 5th, 2010

Gail Chiasson, North American Editor

If you have a teenage daughter, we bet she’ll love this. Hearst Magazines Digital Media, New York, and Munich-based metaio, a leader in augmented reality applications with offices in San Francisco and Seoul, have launched an augmented reality online shopping application on Seventeen.com. Launching just in time for the Back-to-School season, the ‘virtual dressing room’, […]

Sticky: Kelly Brooke Bares All In Battersea

Wednesday, August 4th, 2010

Adrian J Cotterill, Editor-in-Chief

Ocean Outdoor‘s landmark site at Battersea Power Station launched a large format outdoor advert for Reebok featuring Kelly Brooke this morning (Wednesday 4th August). The poster, which sees Kelly Brooke posing in nothing but a pair of Reebok EasyTone trainers, was unveiled by the model herself on Ocean’s 96-sheet site on Battersea Park Road earlier […]

We Won’t Tell You What You WANT To Hear

Wednesday, August 4th, 2010

Adrian J Cotterill, Editor-in-Chief

All eyes are on Kelly this morning but for the observant reader (this post will not go out in our DailyDOOH Update email) here’s a brief tirade aimed at the investment community and those generally with money to invest in our sector (high net worth individuals etc. please take note). Those who know us well […]

Heathrow T3 Retail Roundup

Wednesday, August 4th, 2010

Andrew Neale

I was on my way to Toronto yesterday, to spend some time in the R&D lab of one of our customers, and I had to wait rather a long time for a plane. The Air Canada flight (normally so prompt) scheduled for departure at 15:00 BST didn’t take off until 01:30 am the next morning […]

JCDecaux Wins The Gadget Show Challenge

Wednesday, August 4th, 2010

Chris Sheldrake

On Monday night’s episode of The Gadget Show on Channel Five, JCDecaux helped Suzi Perry win the presenter challenge. Outdoor triumphed over the internet as the medium with the best interactive advertising campaign to promote the new series of The Gadget Show – it was simple really, not only was the JCDecaux campaign brilliant but […]

One-Click Access To Mobile Internet

Wednesday, August 4th, 2010

Gail Chiasson, North American Editor

Virgin Media, London, U.K., provider of broadband, television, home phone and mobile, has teamed with Motricity, Bellevue, Washington, provider of mobile Internet services, to launch a service that allows one-click mobile access to leading social networks including Facebook, MySpace and Twitter, along with e-mail sites like Gmail, Yahoo, MSN and AOL Mail. Virgin Media is […]

Two New Reports On Smartphone Market

Wednesday, August 4th, 2010

Gail Chiasson, North American Editor

Smartphones allowing users to access the web and email, run thousands of apps, and share text and picture messages are now 25% of the U.S. mobile market, according to new last quarter data from The Nielsen Company, New York.. That’s up from 23% in the previous quarter. By the end of 2011, Nielsen is forecasting […]

X2O Media At Banff’s New Kinnear Centre

Wednesday, August 4th, 2010

Gail Chiasson, North American Editor

Montreal-based X2O Media’s Xpresenter digital signage platform is being used to provide up-to-date event and room booking information to guests at the newly opened Kinnear Centre for Creativity & Innovation at The Banff Centre, Alberta, Canada. The Banff Centre is a learning and cultural institution with a unique mandate dedicated to the arts, leadership development, […]