Archive for August, 2010

Nice Tom Tom Campaign Helps Festival Goers

Tuesday, August 3rd, 2010

Chris Sheldrake

Tom Tom really seem to ‘get’ the power and benefits of digital screens. In the UK we see them extensively making use of the Amscreen forecourt network and this last Sunday and Monday they were spotted at the Camp festival in Dorset Lulworth Castle. What was particularly good was the way that SA Group / […]

#viscomffm – Digital Signage Best Practice Awards

Tuesday, August 3rd, 2010

Adrian J Cotterill, Editor-in-Chief

Folks, where is all the cool French and Scandinavian content? The European Digital Signage Best Practice Awards has already attracted great entries from Ireland, UK, Italy, Germany, Israel, Schweiz and Belgium AND there are lots of entries for Retail Signage (great choice of really good projects) and the information and interactive sections BUT there could […]

Tom Nix, VP American Operations, Scala

Tuesday, August 3rd, 2010

Adrian J Cotterill, Editor-in-Chief

It’s official then. After a weekend of rumour and our exclusive story yesterday it’s announced that Tom Nix is Scala‘s new Vice President of American Operations… Scala, the leading global provider of digital signage and advertising management solutions, has appointed media industry veteran Tom Nix as Vice President of American Operations. In this role, he […]

Record-Breaking TUFF Entries

Tuesday, August 3rd, 2010

Gail Chiasson, North American Editor

Toronto Transit Commission commuters will have a chance to see even more short films on subway platform screens this year, with the Toronto Urban Film Festival, known as TUFF, having received a record breaking number of entries. When the streets of Toronto are engulfed in what most city-dwellers refer to as TIFF’s festival fever, (ie. […]

Bud Musique’s Projection At Osheaga

Tuesday, August 3rd, 2010

Gail Chiasson, North American Editor

Locals and tourists attending Montreal’s annual Osheaga musical event last weekend were treated not only to music but to an interesting projection by Budweiser on the convered water tower now a lookout site known as Lévis Tower. Budweiser was a partner again this year in the Osheaga musical happening, held July 31 and August 1 […]

JiWire Partners With Borders

Tuesday, August 3rd, 2010

Gail Chiasson, North American Editor

San Francisco-based JiWire, location-based mobile media company reaching on-the-go audience, and Ann Arbor, Michigan-based Borders, a leading specialty retailer of books and other educational and entertainment items, recently announced an exclusive partnership to enable advertising across Borders’ Wi-Fi network. Every time a user connects to Wi-Fi in any one of over 500 Borders, they will […]

Amscreen Signs Up Sky News As Content Partner

Tuesday, August 3rd, 2010

Adrian J Cotterill, Editor-in-Chief

The official announcement is that Sky News and Amscreen have reached an agreement that will see Sky News become the exclusive news provider to Amscreen’s nationwide network of digital forecourt screens BUT as always there is much more to the announcement than at first meets the eye. Yes, it’s a content deal for Sky News […]

Q Systems For, Errr, Managing Queues!

Tuesday, August 3rd, 2010

Gail Chiasson, North American Editor

Queuing customers in long waiting lines Is easy with the help of Phildelphia-based Q Systems, a convergence between digital signage and a user-friendly touch-screen interface. Q Systems works by displaying attention-grabbing, motion graphic messages on digital screens, controlled by a touch-screen interface, which direct or queue customers into the appropriate lines for service. Although the […]

JCDecaux’s Virtual Suzi Perry

Monday, August 2nd, 2010

Adrian J Cotterill, Editor-in-Chief

Interactive posters at bus shelters, digital games on poster sites, a Gadget Show ‘studio’ at a bus stop and a giant 2D image of Gadget Show TV Presenter Suzi Perry towering over the city were all among the futuristic techniques deployed by Outdoor market leader JCDecaux to turn Manchester’s Piccadilly Gardens into a Gadget Show […]

Channel Five Gadget Show

Monday, August 2nd, 2010

Adrian J Cotterill, Editor-in-Chief

JCDecaux’s Virtual Suzi Perry is on Channel Five tonight in the UK. In the first episode of our brand new series, Suzi and Jason have been given the task of seeing who can come up with the best ad campaign using the latest in cutting-edge technology. As part of her campaign, Suzi decided that she […]