DailyDOOH

The Digital Place-based Advertising Association (DPAA) announced this week three new members: Health Media Network, Creative Media Technologies, and IpsosOTX MediaCT. Susan Danaher, President of the DPAA told us “Together, tackling issues with a unified voice and vision naturally speeds adoption and innovation. Ultimately, this benefits the ad industry at large and our clients. We’re […]

Not sure our musical taste extends to Paul Potts but we are liking the campaigns that are running on CentrO‘s new network in Oberhausen

A couple of weeks ago Gail covered ‘Westfield Media Group’s New Network‘ and Daktronics have just caught up and issued a press release on their involvement. It (the press release) doesn’t say much that we haven’t already said before but they did point us to this nice (it doesn’t need the soundtrack) YouTube video. The […]

We spent Monday afternoon in the bright confines of the Ayuda Media Systems‘ offices in Old Montreal to learn more about its products and plans for its BMS, BMS Digital, the planning tool it developed for the Digital Place-based Advertising Association, and especially for Symphony – the latter to be launched in mid-to-late January 2011. […]

Layar, probably the world’s largest platform in mobile augmented reality, has secured EUR €10 M in growth capital. The round sees Intel Capital enter as a shareholder whilst Prime Ventures expands its share. By investing in Layar, Intel Capital joins Prime Ventures and Sunstone Capital, who have already funded the Amsterdam based firm in its […]

DOmedia, based Columbus, Ohio, has been subject to news articles and a lot of talk in the industry about its planning and buying platforms and particularly about its charges to media companies, so we wanted to talk to Rich Langdale, managing partner, NCT Ventures, and DOmedia’s interim CEO. Langdale wants to clear up some misconceptions, […]

Astral Out-of-Home, a division of Astral Media Inc., Montreal, and one of Canada’s leading out-of-home advertising companies, has expanded its digital advertising network, adding nine new digital faces in Toronto to the four already in place. This brings Astral’s total number of digital faces to 32 across the network in Montréal, Toronto and Vancouver.

Brian Gorg has been appointed a director for the Digital Signage Federation (DSF). Nor much else we know at this stage.

Recognizing the complexity of delivering complete turn-key digital signage solutions, LG Electronics USA has selected BroadSign International as the software provider for its newest digital signage solution, SuperSign Premier-s. The alliance with BroadSign is designed to make it easier for small and medium-sized businesses (SMBs) to deploy and manage digital signage networks and is expected […]

London’s newest shopping destination, One New Change, opened on 28th October 2010 with over 60 stores, cafés and restaurants spread over three floors and like Westfield London, the centre is a purely digital media advertising site where brands and retailers can use digital media to communicate with customers through their retail journey. Pat Holbrough, Managing […]