Archive for April, 2011

Hello! And Ocean Get Hitched For Royal Wedding Campaign

Friday, April 22nd, 2011

Geny Caloisi

Hello! magazine has teamed up with outdoor media owner, Ocean Outdoor, to create a media first in  celebration of the Royal Wedding of Prince William to Catherine Middleton. From midday on Friday, 29 April, Hello! will feed through pictures from the wedding day, as and when they happen, to Ocean’s Two Towers digital outdoor displays […]

Top OOH Experts Announce For The Flex

Friday, April 22nd, 2011

Geny Caloisi

The FLEX London Conference has released its speaker list. Running alongside the #ScreenMediaExpo, is the FLEX London DOOH Conference covering a wide range of presentation topics, case studies, research and insight across growing new media channels including social media, mobile integration, interactivity, augmented reality and 3D. Sponsored by Grand Visual confirmed speakers so far are: […]

2011 ISA Sign Design Competition Winners

Friday, April 22nd, 2011

Gail Chiasson, North American Editor

For the second consecutive year, International Sign Association held its annual Sign Design Competition online, empowering members to promote their sign design project photos via their social media networks. Winners were cosen in eight distinct categories. . “Our members’ signs are unique works of art and manufacture, as well as the most important marketing vehicles […]

HP Appoints Veteran Marketeer As Chief Marketing Officer

Friday, April 22nd, 2011

Geny Caloisi

HP announced that Martin “Marty” Homlish will be joining the company as executive vice president and chief marketing officer. In this position, Homlish will be responsible for overseeing and leading marketing across the company and will become a member of the company’s Executive Council, reporting directly to Léo Apotheker. Homlish has more than 25 years of […]

Digital Signal And Scanbuy Raise New Funding

Friday, April 22nd, 2011

Gail Chiasson, North American Editor

Chantilly, Virgina-based Digital Signal, a developer of 3D long-range facial recognition technology, has raised $15 million in a third round of venture capital financing, led by Columbia Capital. New investors are City Light Capital and SilverHaze Partners, while previous backers Novak Biddle Venture Partners and Paladin Capital Group also participated. Management of Digital Signal, in […]

Scala Officially Announces Scala India

Friday, April 22nd, 2011

Gail Chiasson, North American Editor

While Adrian has written two articles about Scala’s establishment in India, we received the official news release today announcing that Scala, the leading provider of end-to-end solutions in the connected signage market, has officially started its Scala India operation in Bangalore. Dedicated business development, content innovation and technical support and development teams will operate out […]

Festival Of Media Conference Agenda

Friday, April 22nd, 2011

Adrian J Cotterill, Editor-in-Chief

Media and marketing chiefs from Nestle, BMW, Kraft, Coca-Cola, Unilever and RIM join the speaker line-up for The Festival of Media 2011 which is being held in a few weeks time in Montreux, Switzerland (8th-10th May 2011). The line up of speakers includes leading lights from within the global film, games and music arenas who […]

GlobalShop 2012, Las Vegas

Friday, April 22nd, 2011

Adrian J Cotterill, Editor-in-Chief

#GlobalShop is being held slightly earlier than usual next year. This time around it’s February 29 – March 2, 2012 at the Sands Expo & Convention Center, Las Vegas, NV

Intel’s Connected Store At Screenmedia Expo

Thursday, April 21st, 2011

Geny Caloisi

Intel has just confirmed it will present ‘The Connected Store’ at this year’s #ScreenMediaExpo. Intel’s ‘The Connected Store’ will be located on Stand E7 showing visitors how Intel technology is enabling the future by enhancing the in-store customer experience while retailers reach their operations goals. Experience interactive digital signage that allows users to visually access […]

YouGov: Tablets Cannibalising Laptops

Thursday, April 21st, 2011

Geny Caloisi

YouGov an international market research agency, has carried out a new research on tablet computers called ‘TabletTrack’ which revealed that approximately one in twelve Tablet owners (8%) purchased a tablet instead of, or to replace a desktop computer, laptop or other computer, with 11% of Samsung Galaxy Tab and 7% of iPad owners doing so. […]