DailyDOOH

In an announcement at Global Advertiser Week in Beijing last week the organisers of the Festival of Media revealed their plans for the first ever Festival of Media Asia, to be held later this year. Speaking alongside the Presidents of the CANA and CAAC in a conference convened with the World Federation of Advertisers (WFA), […]

Heading into Earth Day, April 22, New York-based EYE Malls is running a public service announcement featuring the iconic Smokey Bear in its digital units. The campaign was developed in partnership with U.S. Forest Service and the National Association of State Foresters. It highlights the need for individuals to step into Smokey’s shoes to help […]

The Digital Screenmedia Association has announced most of its inaugural DSA Industry Excellence Award winners, except for the Deployer of the Year, Network Operator of the Year and Screenmedia Integration Award winners which will be announced next week at the beginning of the Opening Keynote Session at Customer Engagement Technology World in San Francisco. The […]

A new research found that the use of smart phones is now very much part of the urban everyday life and people are keen on seeing more interaction and dynamic advertising. Out-of-home communications agency, Posterscope UK and free London newspaper, Metro UK have collaborated on a research study to further understand the attitudes and behaviours […]

Marks & Spencer has unveiled its greenest ever store at Ecclesall Road in Sheffield. The store is the first of a number of new stores billed as ‘Sustainable Learning’ centres, that are part of M&S’ drive to become the world’s most sustainable major retailer by 2015. The 12,400 sq ft store, built on a former […]

From audio/video extension, integration and distribution to total software/hardware programs that manage and create customized digital signage content, Los Angeles-based Gefen supplies tools needed to create engaging digital signage. At Customer Engagement Technology World, Booth 207, Gefen is showcasing a selection of new products that can build the entire infrastructure needed to deliver compelling content […]

For the launch of Twentieth Century Fox’s new animated movie Rio, Clear Channel has created a campaign to run vacuum molded six sheets around the UK and in Milan. Booked by Posterscope and designed by Clear Channel’s Create Team, the six sheets show the main character Blu’s 3D beak poking out between two bikini clad […]

Sharp, Japan’s largest maker of liquid-crystal displays, has suspended its two biggest LCD factories until May after last month’s natural disaster led to a shortage of materials, in particular the shortage of gas needed for production. The plants in Osaka and Mie prefectures, halted this month and are expected to resume operations as early as […]

At the end of March we wrote in the post ‘Scala Wallahs Do India‘ “Scala it appears now has 25 full-time employees in India … courtesy of (a rather quiet) acquisition of .. Digifour Technologies” and they have alas continued to keep very quiet about the acquisition, their future plans and what they have been […]

Red Bull is not just the leading brand in energy drinks and the current Formula One Champion, it also sponsors a raft of music and sports events, including the emblematic Red Bull Air Race and runs its own online TV Channel. The iconic brand is now entering the world of DOOH by making its entire catalogue […]