Archive for April, 2011

Meridian Zero Degrees

Tuesday, April 19th, 2011

Adrian J Cotterill, Editor-in-Chief

Very nice YouTube teaser from Meridian Zero Degrees who will be exhibiting at #CETW next week… Headquartered in Aberdeen, North Carolina where it has an 11-acre campus and a 64,000 square foot manufacturing, Meridian Zero Degrees who also exhibited at NRF earlier in the year will be in San Francisco on booth 608. The company […]

Webinar: Disaster in Japan, Its Impact On The AV Industry

Tuesday, April 19th, 2011

Geny Caloisi

Infocomm is presenting a free webinar tomorrow (April 20th, 1:00 PM – 2:00 PM EDT), on how the disaster in Japan can affect out industry. All of us are concerned for the people of Japan and the effects of the earthquake on the country and its citizens. This webinar will provide an update to concerned […]

Akoo Hiring With Help Of New V-P Human Resources

Tuesday, April 19th, 2011

Gail Chiasson, North American Editor

Kevin Crow is the new vice-president human resources at Chicago-based Akoo, the largest out-of-home television network delivering entertainment programming to 90 million consumers each month in highly trafficked seating environments at 162 premier shopping malls. Akoo also announced that it launched a series of recruiting initiatives to support recent growth, which in 2010 included a […]

Zoom Media Wins Case Against Rouge

Tuesday, April 19th, 2011

Gail Chiasson, North American Editor

Quebec’s Superior Court has issued a permanent injunction against Rouge Resto-bar Inc. and its president, Martin Poitras, as well as anyone working for the organization, requiring them to take down all advertising banners located in 49 establishments of the province of Quebec and Ontario where the installed banners were in violation of exclusivity rights held […]

First Dual-Touchscreen Smartphone

Tuesday, April 19th, 2011

Gail Chiasson, North American Editor

With screens so small on smartphones as it is, I have difficulty figuring out why I’d want the new Kyocera Echo, the first dual-touchscreen smartphone, launched in the U.S.. However, I guess if you are trying to perform two tasks at once, it could come in handy. However, people must like it, because it’s been […]

Clear Channel’s 6 Sheet Beck’s Art Crawl

Tuesday, April 19th, 2011

Adrian J Cotterill, Editor-in-Chief

Last weekend, Shoreditch, East London was bustling with folks attending Beck’s Art Crawl to mark its 25th anniversary. As part of the Art Crawl, people were able to check maps available on Clear Channel’s 6 sheet bus shelters around the area to find participating pubs, check-in on Facebook and be in with a chance of […]

Remote Media Group Settle With Minkus

Monday, April 18th, 2011

Adrian J Cotterill, Editor-in-Chief

Remote Media Group aka signagelive settled with Minkus Monday.

Meredith And PRN Team Up On Custom Video Content

Monday, April 18th, 2011

Adrian J Cotterill, Editor-in-Chief

Meredith Corporation (NYSE:MDP) announced this week an agreement between Meredith Video Studios, its multiplatform and branded-entertainment division, and Premier Retail Networks, Inc. (PRN). Under this development and production services agreement, Meredith Video Studios and PRN will develop, create and produce custom video content that PRN will distribute to millions of shoppers in more than 4,500 […]

#MPDOOH Award Winners

Monday, April 18th, 2011

Gail Chiasson, North American Editor

Goodby, Silverstein & Partners took the Best of Show award for its ‘Yahoo! Bus Stop Derby’ digital interactive transit shelter advertising at the conclusion of MediaPost’s 4th annual Digital Out-of-Home Forum last week in New York. Unfortunately, no-one from the agency nor client was present to accept that award, nor the two others the same […]

#MPDOOH – How Target Reinvented Its Video Game Section

Monday, April 18th, 2011

Gail Chiasson, North American Editor

In the only case study at MediaPost’s DOOH Forum, Trevor Kaufman, CEO of Possible Worldwide, gave a great rundown, complete with illustrations, on how Target redesigned its entire video game section with totally rearranged open displays, colour-coded departments and interactive information kiosks. Stating that he believes 2012 will be the Year of Interactive, Kaufman said […]