DailyDOOH

If you haven’t already registered to attend the International Scala Conference Sept. 14-15 in Noordwijkerhout near Amsterdam, this lineup of speakers, just received, should spur you to do so. Starting Day One off will be Gerard Bucas, CEO of Scala, who will update you with the latest Scala News and share Scala’s view on future […]

With mobile having emerged as a leading player for marketers, its true role in the marketing mix and relationship to brands is the subject of research far and wide, and Canada is no exception. In releasing findings from its fourth annual Canadian Mobile Media Snapshot, Bell Media, Toronto, announced that its 2011 research illustrates the […]

We booked our stand for #ScreenMediaExpo 2012 today and just realised that the event is ONLY nine months away – a bit like a pregnancy then, Ed As in 2011 we have booked a 6 metre x 5 metre stand and we will once again be sharing (well butted up against) Ayuda Media Systems who […]

We haven’t written about these horrible three-foot iCan pods based on LED technology (Tri-colour LED’s are rotated to create virtual pixels, which creates a full colour cylindrical screen 300mm in diameter by 500mm high) for sometime now – mainly because (not even at events) have we seen any in the real world and the much […]

If you are going to any of the events the industry has for you in New York in October (#DSinvestor Conference, DPAA Media Summit, DPAA ‘International Day’) or November (#CETW) and if you haven’t booked your hotels yet (and are not staying at the preferential / discounted event hotel of choice) there are couple of […]

We spoke to Peter Maag, executive vice-president of Haivision, about Lou Giacalone leaving Haivision last week, that we reported on exclusively this week. “Lou’s an amazing guy but now that the integration of CoolSign is complete, and the teams are all solid and set, he decided that he was interested in new challenges,” said Maag. […]

ESPN is launching the UK’s first ever fully integrated digital outdoor campaign, using live, real-time discussion from ESPN’s football presenters – before the weekend’s action and also including the team’s analysis around ESPN’s live televised Premier League broadcasts. The goal is to engage football fans nationwide, on the move. The campaign is part of ESPN’s […]

With news that Hewlett-Packard Co. (HPQ), the world’s largest computer maker, is (likely) planning to announce the acquisition of Autonomy Corp. for about $10 billion and the spinoff of its personal-computer business we wonder if this is a good or bad thing for Scala? Scala have benefited tremendously by it’s association with HP in the […]

It’s not wholly unexpected but we can confirm the rumour that Lou Giacalone left Haivision last week.

Akoo International has joined the Digital Data Exchange, becoming the first media network in the digital out-of-home category to become a member. DDX is a digital media consortium whose Board members include Apple Inc., EMI Music, Google, Nokia, Sony Music Entertainment, Universal Music Group, and Warner Music Group. Its global standards are designed to help […]