Gail Chiasson, North American Editor
Displaying Outdoor Advertising Association of America rotating memorial creative, more than 450 Clear Channel Outdoor digital billboards in 23 markets across the U.S. will remind citizens and visitors to ‘Pause and Reflect’ on 9/11. An additional 300-plus traditional billboards will also join the September 11 Tribute Movement. Clear Channel Outdoor wants to offer a DOOH […]
Gail Chiasson, North American Editor
Later today I will be boarding a plane in Montreal and heading back to Europe for the International Scala Conference, which is being held next week September 14-15, 2011, in Noordwijkerhout (near Amsterdam) in the Netherlands. If it is anything nearly as good as the Scala Connected Signage Conference (CSC) – Americas & Oceania that […]
Gail Chiasson, North American Editor
Blue Bite, Proxama and Tapit, three organizations leading Near Field Communications development as a mainstream mobile marketing tool across the globe, have joined forces to form the NFC World Alliance. The three partners see NFC as a powerful technology for location-based mobile interaction. “We’re really excited about this allowing cross border, global campaigns,” says Daniel […]
Guest Contributor, Thomas Dockter
NEC’s Competence Day on Thursday in Köln was attended by well over 300 folks. The agenda for the whole day looked good but I attended the afternoon session as I was most interested in VUKUNET – The engine that powers the DOOH Industry presented by Dirk Hülsermann, Manager DOOH Solutions – VUKUNET/ADVUKU, NEC Display Solutions […]
Adrian J Cotterill, Editor-in-Chief
The Black Tie AV Awards Ceremony is being held at the end of this month (on the evening of Friday 30 September 2011) at the Hilton Hotel, Park Lane, London. It’s always an excellent event and if you see us being exceptionaly nice to people between now and then it’s probably because we are trying […]
Adrian J Cotterill, Editor-in-Chief
Twitter hashtags are made up, pre-agreed, universal and hopefully unique (or they lose their usefulness) and we use them a lot and help promote them of course for industry events and conferences. We list the commonly used industry twitter hashtags for the major events here but as we have a number of events that we […]
Adrian J Cotterill, Editor-in-Chief
Simon Crisp, the chief executive of Kinetic in Europe, the Middle East and Africa (EMEA) was (in our opinion) always Eric Newnham’s man so his resignation from the role this week came as no surprise to us – though as Eric left back in January 2011 and Simon is not due to leave until the […]
Adrian J Cotterill, Editor-in-Chief
Ocean Outdoor, the boutique media owner which specialises in iconic landmark, premium digital and super-premium banner locations, has won the contract for ExCeL London for the period of the London Olympics 2012. This iconic Olympic location, which was not included in the original LOCOG auction, has now been made available to all Tier one and […]
Gail Chiasson, North American Editor
HotCloud Mobile Inc., Dallas, Texas, and Empire Film Group partnered last week to create a subscription-based mobile device app. HotCloud Mobile is best known for its FanMaxx platform, and Empire Film Group focuses on modest budget feature films. David Beeden, CEO, HotCloud Mobile, says that Empire Film’s talents are well-known actors who have a large […]
Gail Chiasson, North American Editor
The Digital Screenmedia Association is now accepting entries for the DSA Crown Awards, recognizing the impact of excellent content in out-of-home environments through the use of digital signage, self-service kiosks, and mobile technology. Companies can enter in one or more of the following categories: Point of Wait (dwell time – such waiting for a table, […]
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