Archive for September, 2011

Apfelbaum Leaves Titan

Tuesday, September 6th, 2011

Gail Chiasson, North American Editor

Well, we were right: Bill Apfelbaum is no longer chairman of Titan. Don Allman, president and CEO of Titan, New York, tells us exclusively that Apfelbaum stepped down as chairman six weeks ago after 10 years of committed service to the company. “Bill is iconic in our business and has made countless contributions to Titan […]

Futuramedia Extends Mall Network

Tuesday, September 6th, 2011

Russ Curry, Ministry of New Media

Futuramedia has extended its Mall Network – since the beginning of the year, it has installed its digital screen concept in six shopping centres throughout France. The expansion covers several regions:  Ile de France – the region around Paris-  (Brétigny Maison Neuve), Loire Valley (Saint Sébastien et Trignac Grand Large), Centre (Lucé), Rhône Alps (Valence […]

Dubai’s Smartscreen Powered By Amscreen

Tuesday, September 6th, 2011

Adrian J Cotterill, Editor-in-Chief

Amscreen, the UK’s largest nationwide digital media network owner this week announced an exclusive partnership with Dubai-based business SmartScreen, that will see Smartscreen purchase digital signage screens exclusively from Amscreen for retail outlets across the Middle East and Africa. SmartScreen is a new entity created to provide digital signage solutions and has sought the expertise […]

Educational Sessions For Municipal Planners

Tuesday, September 6th, 2011

Gail Chiasson, North American Editor

The International Sign Association is spending much of its summer and fall ‘building bridges’, explaining the importance of signs to municipal planners in educational sessions held across the U.S.. The goal is to develop an ongoing relationship with planners who can rely on the expertise of ISA and its members when creating sign code legislation. […]

My CIO Retail Summit Roundup

Tuesday, September 6th, 2011

Gail Chiasson, North American Editor

After covering the CIO Retail Summit last week in Scottsdale, during which I met many of the approximately 70 retailer IT executives, technology professionals and vendors attending, I came away with several impressions. To quote Jim Crawford, executive director, Global Retail Executive Council, “Technology is no longer a silo.” It permeates all parts of a […]

Are Retailers Ready For The Cloud?

Tuesday, September 6th, 2011

Gail Chiasson, North American Editor

The cloud and mobile were among the hot topics on the CIO Retail Summit agenda in Scottsdale last week, with Phil Shelley, chief technology officer of Illinois-based Sears Holdings, kicking off the topic with the risks and rewards of public vs private Cloud Computing. Among his many comments: SAS is a real competitor to IT; […]

Akoo Launches New ‘Hook Up’ Promos

Tuesday, September 6th, 2011

Gail Chiasson, North American Editor

Akoo, U.S. out-of-home television network, has launched a new series of promotions designed to reward viewers with one-of-a-kind entertainment experiences. The new Akoo ‘Hook-Ups’ include unique artist meet-and-greets, all-expenses-paid VIP trips, and concert ticket giveaways. “The Hook Up is at the core of the Akoo experience – when our viewers participate in our programming, they […]

NFC At The CIO Retail Summit

Monday, September 5th, 2011

Gail Chiasson, North American Editor

NFC or Near Field Communications generated a lot of questions, comments and ideas for its use at last week’s CIO Retail Summit in Arizona. InsideSecure, a French firm with California offices discussed NFC as it involved, among other things, connections with the label on a bottle or one that’s built into a cereal package so […]

The Eye, Holborn, London

Monday, September 5th, 2011

Adrian J Cotterill, Editor-in-Chief

Outdoorplus‘s new digital billboard dubbed The Eye in Holborn, London went live Monday. It’s a Barco LED powered by Scala… The launch client was Virgin Active (we don’t have any photography of that just yet) but shown above the the creative we spotted last week whilst they were testing.

Getting Mobile Strategy Right

Monday, September 5th, 2011

Gail Chiasson, North American Editor

David Eads, vice-president product marketing at Kony Solutions Inc., Orlando, spoke at length during the CIO Retail Summit last week in Scottsdale, Arizona, on the need to compete in an era where everything is changing. “How do you develop a test for 250 variations of Android?” Eads asked. “Do you want your customers to transact […]