DailyDOOH

Integrated Systems Russia 2011 takes place 8-10 November, 2011 at the Convention Centre “EXPOCENTRE”, Krasnopresnenskaya naberezhnaya, 14 in Moscow. The event is organized by MIDEXPO Exhibition company and Integrated Systems Events (a joint venture company of CEDIA and Infocomm International).

The latest research from the Outdoor Media Centre found that shoppers are indeed influenced by the advertising they see just before shopping and outdoor advertising was noticed by over 80% of the people interviewed. 72% of shoppers said they can be swayed towards a product by recent outdoor advertising and only 17% stick to a pre-determined […]

After what we hear was a rigorous competition, JCDecaux has selected Montreal-based BroadSign’s software platform for its new digital signage installations around the world. Following strong and detailed field tests in 2010, the company has deployed several high-profile networks across Europe and Asia, with plans for new installations in the second half of 2011. JCDecaux […]

To celebrate Social Media Week in September 2011, Nokia has created one of the world’s first foursquare-enabled vending machines – see also ‘Get Your Balls Signed Here‘ … The instruction manual is quite simple: Open Foursquare on your phone Find the Nokia Gift Machine @smwberlin Check-in using the #NokiaConnects hashtag Share to Twitter Collect your […]

The regional and national UK newspapers and most of the niche marketing rags have been full of department store Debenhams store revamp (and new kiosks) but none yet has picked up on their digital signage. ‘Makeover for Coventry’s Debenhams store’ (says one), ‘Debenhams adds Extra in-store services’ leads Marketing Week and even the UK’s Daily […]

Lawrence Dvorchik, head of Customer Engagement Technology World, taking place this coming Nov. 9-10 at Javits Convention Center, New York, told us about two of the key educational sessions and reminded us that qualified end-users can attend the full conference at no charge. ‘Integration: How to Achieve Intelligent Customer Interaction’ will examine what challenges can […]

Airports are a tempting opportunity for a last minute shopping. Sometimes I think that airlines that delay their flights should cover the costs of the extra shopping I do while waiting! According to a research carried out by airport media specialist Eye, 52 per cent of people questioned say they have more time to shop […]

We’re a little late with this news which happened while our team was flying to various conferences in Europe, but thought the work by Pearl Media for Twentieth Century Fox Home Entertainment’s celebrated Blu-Ray and DVD release of the critically acclaimed X-Men: First Class well worth a mention. Fairfield, New Jersey-based Pearl Media, a non-traditional […]

Akoo International, Chicago-based media and technology innovator, has been awarded new patents in major global markets – including Canada, Australia, and Israel – for its interactive technology, which allows smartphones and tablets to search and select on-demand television content via mobile app or text messaging. Akoo already holds patents for the technology in the United […]

The autumn and winter do not only bring higher utility bills and cold weather but for many are also synonymous with flooding. More than two thirds of European cities have to deal with flood risk management issues on a regular basis. Early Warning Systems (EWS) can play a crucial role in mitigating flood risk by […]