Archive for November, 2011

IAB Canada Social Media Courses

Saturday, November 19th, 2011

Gail Chiasson, North American Editor

IAB Canada is still taking reservations for its Social Media Courses being offered Nov. 21 in Vancouver, Nov. 23 in Toronto, and Nov. 28 in Montréal (in English only). IAB Canada’s intensive, one-day course in Social Media Marketing is designed to simplify and demonstrate the many new channels of marketing, advertising and communication that make […]

More Publishers On the Mobile Screen

Friday, November 18th, 2011

Gail Chiasson, North American Editor

More North American print publications can now be accessed on mobile screens than ever before. A third annual survey by Audit Bureau of Circulations and ABC Interactive of print publications – newspapers, magazines and b-to-b titles – in the U.S. and Canada on their use of mobile found that 85% of survey respondents now have […]

#ScreenMediaExpo Do Not @AdjustYourSet

Friday, November 18th, 2011

Andrew Neale

Chris Gorell Barnes, CEO of Video agency, Adjust Your Set is all set to present A multichannel connection in the ‘Connected Content’ stream at ScreenMedia Expo 2012 in London in May.

Clear Channel UK Brings All Digital Assets Into Play

Friday, November 18th, 2011

Adrian J Cotterill, Editor-in-Chief

Clear Channel UK has just launched Clear Channel Play – a new brand representing its entire digital media portfolio in the UK. We are told that ‘Clear Channel Play’ is a new creative and engaging way to connect brands with people when they are active and out-of-home and reflects Clear Channel’s commitment to drive digital […]

#ArrivalsUnlocked New JCDecaux Airport Research

Friday, November 18th, 2011

Geny Caloisi

New research by JCDecaux Airport has shown the untapped power of advertising in the Arrivals area of the airport. The ‘Arrivals Unlocked: AER III – The Final Chapter’ study shows that familiar and comforting advertising has a disproportionately positive effect among people returning to the UK and among visitors arriving in the country. For each […]

#intelcap11 $100 Million AppUp Fund

Friday, November 18th, 2011

Gail Chiasson, North American Editor

Intel Capital, Intel Corp.’s global investment and mergers and acquisitions organization, has launched a USD 100 million fund that will invest in companies developing applications and digital content suitable for distribution via the Intel AppUp Center app store. The Intel Capital AppUp Fund is mainly looking for companies developing for mobile devices, as well as […]

Futuramedia Donates Used Screens To Charity

Friday, November 18th, 2011

Russ Curry, Ministry of New Media

Futuramedia has donated 50 of its 42” screens to a leading French charity, Emmaüs. Following an upgrading of its installed screens, the company decided to give the replaced screens for the charity to sell off. The sale will take place on the weekends of November 26/27 and December 10/11 in the suburbs of Paris. The […]

NanoLumens’ Nanoflex Displays At Remembrance Day Ceremony

Friday, November 18th, 2011

Gail Chiasson, North American Editor

Asked to provide a digital video solution for Ontario’s 2011 Remembrance Day ceremony, Mediaco, Toronto-based provider of audiovisual staging and technical event solutions, needed a large, waterproof digital video display that can be set up and taken down quickly. The answer was in NanoLumens 112” NanoFlex display. APG Displays, NanoLumens’ exclusive Canadian distributor, supplied two […]

RMG Measures In Real Time With Bulzi

Thursday, November 17th, 2011

Gail Chiasson, North American Editor

RMG Networks, San Francisco, and Bulzī Media, Newport Beach, California, have partnered to deliver real-time micro-audience measurement capabilities to RMG’s Digital Place-Based Media networks, consisting of more than 130,000 digital screens. The new capability allows RMG to accurately measure and report audience in any Designated Market Area or local geographic region on its networks. Over […]

Encompass Digimedia To Rep NobelVision™

Thursday, November 17th, 2011

Adrian J Cotterill, Editor-in-Chief

Encompass Digimedia, a division of Encompass Media Group, is now the exclusive advertising sales agent for the NobelVision™ dental office network, with more than 1,300 screens in as many dental offices. The national network is found primarily in the waiting areas of cosmetic, oral, and general practitioner offices where elective dentistry procedure costs can run […]