DailyDOOH

Danville, Illinois-based Watchfire Signs held a groundbreaking ceremony for its expanding manufacturing and office facilities earlier this month. Watchfire will add over 110,000 sq. ft. of additional manufacturing space and 17,000 sq. ft. of office space at its Maple Street location. The new facilities will allow the company to consolidate its current three locations to […]

Visix Inc., Norcross, Georgia-based maker of browser-based digital signage software, received the 2012 Best of InfoComm Award, sponsored by NEC Display Solutions and given to the best product or service at #InfoComm12. Visix is donating the $10,000 prize from NEC Display Solutions to The Hirsch Academy, an Atlanta-based organization that meets the educational and developmental […]

Over the last few weeks there have been a number of rumours of various senior departures over at Saddle Ranch Digital – that’s following of course former VP of Content Strategy, Paul Flanigan who joined in October 2011, leaving in April 2012. Linda Hofflander who was only named Chief Strategy Officer back in December 2011 […]

Astral Out-of-Home is deploying a Digital Column network in Montréal, making Montréal the first Canadian city to feature such an innovative network similar the those seen in other world-class cities such as London and San Francisco. The new network will consist of 30 urban Digital Columns to be gradually installed as of mid-August in the […]

T-Rex Property Ab based out of Stocksund in Sweden of all places has filed suit against CBS Corporation, Clear Channel Outdoor Holdings Inc. and Lamar Advertising Co. in the U.S. District Court for the Eastern District of Texas. The defendants are accused of infringing on U.S. Patent No. RE39470 issued Jan. 16, 2007, for Digital […]

We won’t comment but suffice to say that Dave Haynes reports that Laurie Freudenberg has left the ‘new’ Adcentricity, about three months after the firm was acquired by Bee Media. Laurie was actually the smart one at Adcentricity who seemed to do all the work whilst the founders pontificated. See the Sixteen:Nine post here.

Amscreen, the UK’s largest Digital Media owner, has announced a deal with Lucozade that will help them target potential customers en route to key festivals throughout the UK this summer. The energy drink will feature on the main routes to and from some of the largest events in the coming months by using Amscreen’s site […]

The Out-of-Home Marketing Association of Canada has released an update to its dynamic web mapping system that provides planners with the ability to create customized OOH market coverage maps that can be saved as a PDF and printed. The mapping tool has been updated with the current inventory of all OMAC member company products and […]

A lot of advertising dollars worldwide have been moved to mobile in Q1, 2012, according to Millennial Media’s newest report. In Q1, North America continued to shift ad spend away from traditional media channels to mobile, notably in the Finance vertical; in EMEA, large OEMs moved significant portions of their communications budgets to mobile, enabling […]

We’ve learned that Nielsen now has a measurement system to capture iPad and other tablet usage that is being tested by large media companies in the U.S. The move would add tablet data into a system with TV and PC measurement. Also in the world of tablets, a May study from the Jumptap network of […]