Archive for July, 2012

Pattison Onestop Launches The Ad Shop

Wednesday, July 4th, 2012

Gail Chiasson, North American Editor

Pattison Onestop, the digital division of Pattison Outdoor Advertising, Toronto, has launched Ad Shop, becoming what is believed to be the only out-of-home company in Canada to offer its entire portfolio of digital properties online. In what the company calls an ‘industry changing move’, Ad Shop is geared specifically to help smaller or regional businesses […]

With WiFi, It’s Mind The App Not Mind The Gap

Wednesday, July 4th, 2012

Adrian J Cotterill, Editor-in-Chief

Mind the app! ‘London To Become The Hottest Spot In Europe’ we wrote back in January (and ‘London Underground WiFi – First Stations Named!’ in early June) – four weeks into the rollout (at over 40 London Underground stations) it seems that 100,000 passengers have been online underground and one million Tweets, Facebook posts, emails […]

WLTM Warm, Considerate Strangers, GSOH, #dse2013

Tuesday, July 3rd, 2012

Adrian J Cotterill, Editor-in-Chief

MALE, young 49, likes food, wine, digital signage, comedy, evenings in/out, outdoor media, tangerine dream, travelling, WLTM warm, considerate speakers, any YO, NS, the more foreign the better, GSOH. That’s right we’re looking for ‘International Speakers’ for the Digital Signage 360 Event at #dse2013 next February. The event is officially dubbed the second annual Digital […]

Has @JBTecDS Effectively Defected To @Signagelive?

Tuesday, July 3rd, 2012

Adrian J Cotterill, Editor-in-Chief

News just in is that Signagelive has appointed JBTec as its preferred distributor in Brazil. We are told that all Signagelive products are immediately available as a SaaS model in native Brazilian Portuguese. From left to right: Luiz Marcelo Caggiano – CFO, Bruno Gianzanti – CEO, Raffi Vartian, GM Signagelive, Americas, Marco Souza – CTO, […]

NEC Training Academy For Channel Partners

Tuesday, July 3rd, 2012

Maddie Cotterill

NEC Display Solutions Europe has launched the NEC Training Academy, a valuable technology knowledge transfer tool for its Channel Partners. Aimed at sales and technical staff of NEC’s specialist partner network including System Integrators, Value Added Resellers and Distributors, the NEC Training Academy builds the product intelligence of the Channel Partners in order to increase […]

McDonald’s To Hire First UK Head Of Digital

Tuesday, July 3rd, 2012

Adrian J Cotterill, Editor-in-Chief

In an article first published in marketingmagazine.co.uk BlandRepublic reports that “McDonald’s is looking to hire its first UK head of digital in an attempt to improve its in-restaurant experience”. It continues “The chain has begun the recruitment process, with the successful applicant to oversee the ‘digitising’ of its UK restaurants, including the addition of multichannel […]

Meanwhile At A Bus Station In Denmark

Tuesday, July 3rd, 2012

Adrian J Cotterill, Editor-in-Chief

RedTube (we won’t hyperlink to it here) is billed as the ‘Home of free pr0n videos‘ so perhaps it’s a little strange to see said web site pop up on a digital poster at a bus station in Denmark… Much hilarity has ensued in a discussion thread over on reddit As usual we refer readers […]

Will Work For Love: Rachel Rote, DOmedia, Columbus, Ohio

Tuesday, July 3rd, 2012

Gail Chiasson, North American Editor

This month, we introduce Rachel Rote, director of agency business development at DOmedia in Columbus, Ohio, where she oversees the relationship with the company’s 650+ advertising agencies and brands and develops tools to enhance the media planning and buying process. Describe your personal work space. I have the corner cube, which is clutch, with a […]

IPO In Future For Jumptap

Tuesday, July 3rd, 2012

Gail Chiasson, North American Editor

Jumptap mobile advertising network, Cambridge, Massachusetts, has raised an additional $27.5 million in venture funding to beef up its targeting technology and to prepare for a public offering. Existing investors including General Catalyst Partners, Redpoint Ventures, Summerhill Ventures, Valhalla Partners, and WPP, as well as two new investors – Keating Capital and a large, unnamed […]

Clear Channel Media And Entertainment Names EVP of Digital Sales

Tuesday, July 3rd, 2012

Gail Chiasson, North American Editor

Rick Song, formerly with Microsoft, is joining Clear Channel Media and Entertainment, New York-based media company, as its executive vice-president of digital sales. Reporting to Tim Castelli, president of national sales, marketing and partnerships, Song will oversee Clear Channel’s digital sales initiatives working closely with the company’s national divisions including Strategic Partnerships, National Programming Platforms […]