Archive for August, 2012

The Art Of Outdoor Call For 2012 Entries

Monday, August 13th, 2012

Maddie Cotterill

Ocean Outdoor, the premium digital outdoor media owner, and Brand Republic have launched their annual competition to find the best creative work in digital outdoor advertising, including full motion, subtle motion and interactivity. Ocean Outdoor is inviting submissions from brands and the creative community, with the opportunity to win a share of a GBP 250,000 […]

Competitors Fight BCE’s Proposed Astral Buy

Sunday, August 12th, 2012

Gail Chiasson, North American Editor

The $3.4-billion takeover of Astral Media by Bell Canada Enterprises, which still needs approval from the Canadian Radio-television and Telecommunications Commission and the Competition Bureau, is being fought tooth-and-nail by Cogeco Cable Inc., Eastlink and Quebecor Inc.. While these three competitors are all in the broadcast business, we are keeping our eye on the picture, […]

Cortica Raises $7 Million To Commercialize Technology

Friday, August 10th, 2012

Gail Chiasson, North American Editor

Cortica, a company developing image recognition technology to improve ads, has raised $7 million in venture funding, backed by Hong Kong-based Horizons Ventures and former Endemol Group CEO Ynon Kreiz, who is joining Cortica as chairman. Cortica, which had previously raised $4 million in angel funding, has two offices in Israel, one in New York, […]

Locbit’s Algorithm Making Screens Smarter

Friday, August 10th, 2012

Gail Chiasson, North American Editor

We had a chat with Boian Spassov, founder and CEO of Locbit, last Friday who explained what Locbit is and how it works – and, in doing so, clarified for us a rather confusing press release headline claiming that the company has passed the 1 million ads mark. That’s the inventory of ads that could […]

Russell And Brault Appointed At Newad Vancouver

Friday, August 10th, 2012

Gail Chiasson, North American Editor

Mark Russell as senior accounte and Adrienne Brault as account executive are the newest appointments at the Newad team in western Canada. “These two appointments strengthen Newad’s leadership in Vancouver, a market that is experiencing constant growth,” says Jerrid Grimm, Newad’s vice-president and regional general manager – Western Canada. “Mark and Adrienne will be important […]

Media 2 Go Acquired By Adcentricity

Friday, August 10th, 2012

Adrian J Cotterill, Editor-in-Chief

Bee Media Inc. (we mean Adcentricity of course) have acquired again. Location-based marketing company Adcentricity announced earlier this week the acquisition of the business of Media 2 Go International Inc., a company with proprietary patent pending Wi-Fi and Bluetooth-based proximity marketing technology. The press release states that with the newly acquired technology, Adcentricity has added […]

More @London2012 Olympic Content From @ScreenFeed

Friday, August 10th, 2012

JP Biamby

Here’s a nice example of the London 2012 Olympic Games content supplied by Screenfeed as shown on the Cemusa newsstand digital displays in Times Square (the newsstand digital network is managed by Show+Tell)… See also this London shopping mall.

Scala Canada Closes. Ad Biz Goes Dot2Dot

Thursday, August 9th, 2012

Gail Chiasson, North American Editor

If you are looking for Scala Canada in the future, please call Dot2Dot Communications. Dot2Dot has taken over as Canada’s sole Scala distributor – but when you know what’s involved, it makes a lot of sense. The entire Scala Canada team of eight is now at Dot2Dot, owned by Andy McRae, general manager; John Devonshire, […]

Scala Canada Shutting Down?

Thursday, August 9th, 2012

Adrian J Cotterill, Editor-in-Chief

We have unconfirmed rumours that Scala Canada is being shut down. Initial reports suggest that parts of the business are being folded up into Dot2Dot Communications Inc.

Well Lee Sears Didn’t Last Long, Did He?

Thursday, August 9th, 2012

Adrian J Cotterill, Editor-in-Chief

François de Gaspé Beaubien, founder, chairman and chief coaching officer at Zoom Media, managed to explain away the bloodbath quite nicely but you cannot help think that there was a phase of events, based around the momentous decision he took to hire Judy Kenny as US-UK President (who then went and hired all her friends) […]